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3 SEO Effective Strategies for YouTube Videos – How to Make Money Online with Video Marketing

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YouTube is today the world’s second biggest search engine. It has a huge untapped traffic source. Here are three simple very effective strategies on how to optimize your YouTube videos for Google and YouTube rankings.

Video Keywords

Just like anything that has to do with SEO, you need to do keyword research. The goal here is to find the keywords whose results feature on Google’s first page. These ones are called video keywords.

Optimizing your video for keywords that do not have any video results in Google will mean that you will only get traffic from people who will be searching on YouTube.

If you correctly optimize for video keywords, then you will get targeted traffic coming to your video directly from the first page of Google.

The best way to find the much-needed video keywords is to conduct a search for keywords specifically in your niche. After finding the keywords, use Google’s Keyword Planner to find out whether the keyword has enough search volume every month.

The threshold that the search volume of any specific video keyword should meet to qualify as enough is usually three hundred searches every month.

High-Quality Videos

The most useful YouTube ranking signal is user engagement. No matter how much you try to optimize your video for search engines, if it is a poor quality video, then it will not rank. YouTube judges your video usually based on how YouTube users interact with it. And how does YouTube know this?

There is a range of metrics that YouTube uses to determine if your video is of high quality or of low quality.

For example, it considers video retention, comments, people who subscribe after watching, how many people share your videos across social media sites, how many people favorite your video, and how people use the thumbs up and thumbs down feature.

You can agree that these things will reveal a lot about the quality of your video. Therefore, produce high-quality videos that will enamor users to your videos, and your users will thank you in kind.

Description

The YouTube video description is very important. Google and YouTube usually rely on the text description of your video to determine the video’s content in order to rank it. You need to create an effective description.

–The description should be at least 250 words.

–The first twenty-five words of the description should contain the keyword.

–Include the keyword 3-4 times in the description.

Equally important are tags, video title, and video filename. Use them with SEO in mind.

If you do these things well, you will see exponential growth in the numbers of your audience as you will rank well both in Google and on YouTube itself.

YouTube Marketing Tips for Beginners

YouTube marketing is a good source of income for many marketers and businesses. All you need are videos which offer useful content and gain loyal subscribers.

If you are planning to start a brand or wish to promote your current one, you should use YouTube marketing.

Here are some of the most effective Youtube marketing tips you need to know.

1. Video Simple and Short

It is impossible to upload large videos to YouTube. As a rule, YouTube has a limit concerning the file size of videos which can be uploaded to the website. In line with this, try to keep your video simple and short.

Additionally, the majority of those who visit the site are not drawn to long and boring videos. Try not to exceed 5-6 minutes.

If you are an expert in your niche, 5 minutes is enough. Just make sure that your video takes in all the important details.

2. Content and Topic (Niche)

Relevance is one important factor to consider when creating your content. Your video should be related to your subject or niche. One thing’s for sure: People are going to key in queries related to your niche so make sure you make videos that are relevant and take in information that those people want or need.

A particular YouTube channel needs to focus on a single subject or niche. For example, all videos related to music have to fall under the music channel while videos related to business have to fall under the business channel.

If you want to create videos on another niche, then you will have to set up another channel.

3. Video Branding

How to brand your videos. Just make sure your videos feature your name, logo, and a link to your website.

Branding adds credibility and more importantly, people will be able to identify you in case your videos get shared to other people. This isn’t unlikely especially if you have succeeded in incorporating relevant content.

Therefore if your videos are posted somewhere else, you will still receive the credit and the traffic because they have your mark on each of them.

4. Promote your videos

It’s very important to promote your videos. You need to promote them well so people can see them. There are several strategies which you can use to promote your content.

You can email your peers and subscribers to inform them about your videos. You may also open a twitter account, Instagram, or perhaps a Facebook fan page. Promote your video through PPC, joining forums, article marketing, and your blog or website.

The Truth About YouTube

Every single day YouTube users now watch over 1 billion hours of video. That’s the equivalent of over 100,000 years of viewing time which is more than all of human history!

In fact, YouTube now reaches more people aged 18-49 than ANY broadcast or cable TV network in the world.

The truth is…
With this staggering number of viewers, YouTube is without a doubt one of the highest ROI, inexpensive sources of quality leads for your business.

But only if you know what you’re doing…

So to help you capitalize on this massive source of traffic, the guys at Noble Samurai have put together this new video that shows you how your business can tap into inexpensive, quality leads on YouTube:

This video will only be available until midnight this Friday, so watch it now while it’s still available – it really could help you to grow your business!

Here’s the link: https://contentsamurai.com/c/John46-the-truth-about-youtube

3 Top Video Marketing Tips For Your Business

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3 Top Video Marketing Tips For Your Business
3 Top Video Marketing Tips For Your Business

 

Video marketing is a pretty effective way to promote your business. The advantage of having a lot of people to view it makes the video a great promotion tool for your business.

Here are some tips you need to know.

1. Upload Videos On Your Website and Social Media

You can upload these videos in your YouTube account, but you should also upload it on your website and your individual blog posts as necessary. The goal of video marketing is to spread the word about your products and services.

So you need to upload your videos on your site and on social media platforms to attract more people.

2. How to Promote Your Videos

You can hire people to work for you and promote your videos to your target audience. You can take advantage of hiring people offering video marketing services to help you promote your videos further.

All you need to do is to talk to them, ask to see samples of their work and monitor how they do the job on a daily basis.

3. Have a Free Giveaway

Who does not want a free cool gadget after watching your video? If major companies can do it, so can you. For example, you can ask them to answer a pop quiz to check what they have understood from the clip. This will make it more exciting for your visitors.

You also have to pick a gadget that almost everyone wants to have like digital camera, MP3 player, smartphone among others. You can run a simple survey before you launch your video so you will have an idea on the prize that will encourage them to participate in your contest.

You can even come up with a series of small giveaways if you are planning to launch a series of videos within the year. Now that will further arouse their curiosity and make them your loyal followers and also, they will advertise your business for Free!

Video Ranking Tips For Your Business

Creating promotional clips for your products or services is not enough. Video ranking is what you need to work on to ensure that your efforts are reaching your target market and bringing in the profits you need.

You have to go to the top of search engine results pages. Here are some video ranking tips you need to know.

Create Valuable Content

When we hear of creating a video for business, we often think that all about creating an attractive commercial about your product or service. Think out of the box and create a video that is informative.

Present your brand as the solution to the long-time problems of your audience. Highlight the benefits people can get from it. People interested more for their benefits than your products or services.

An example of clips that get excellent video ranking is in the form of testimonial or case study.

Product Demonstrations

A video demonstration is a great way to show off what your product can do in a subtle way. Perhaps, your product promises to remove the stain in a matter of a few seconds. Create a clip showing how it is done.

This will make viewers understand how their unique needs can be answered by your product. So, people can get enticed by the magic of your product and become avid followers of your brand. (You have the solution they need!)

Excellent Recording

This is one of the video ranking tips which happen to be neglected most of the time. Such neglect could have resulted from the rise of amateur clips that go viral online.

Despite the fact that poorly recorded clips can get famous, you must understand that presentation is everything when it comes to brand recognition. How do you expect people to trust your company when it seems that your videos are not amazing and professional.

Use a good camcorder for this task. Before you go on with the recording, practice the scenes that you will be shooting. Be sure to edit the clip once it gets completed. The ideal air time for a promo clip is two to three minutes.

Optimization Techniques – Very Important

Video ranking also depends on search optimization methods. You can start with these as soon as you upload your promotional clip, say, on YouTube. There are other platforms available though.

Search engines, in general, go through the text that comes with the videos to verify the content of each. It is then wise to optimize the title, description, and tags of your clips all the time.

Insert your primary keyword in these parts for the easy tracking of your videos. In the description area, you can choose to upload a transcription of your clip. Again, be sure that your transcription and your whole script for that matter include primary and secondary keywords related to the topic it holds. As for the tags, including one related to your business location.

SEO for videos it’s the same technique you use in articles. Find the right keywords, create an attractive title, write an effective and useful description. So the search engines will rank higher your video.

Attention! You need to know the new algorithms of search engines and how to create effective and informative videos.

Guide: 3 Steps To Create A Successful Internet Marketing Business

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Guide: 3 Steps To Create A Successful Internet Marketing Business
Guide: 3 Steps To Create A Successful Internet Marketing Business

 

Here are 3 steps to create a successful Internet Marketing Business

Decide which Internet Marketing model you prefer to follow. There are 3 proven IM models you can deploy now.

1. Affiliate Marketing involves promoting someone else’s product or service and earn money (commissions).

Most affiliate programs are commission based.

2. Info-Product Creation where you create a digital product such as an eBook or an online course. Your content is protected in a membership site.

3. Service-based models that involve you providing a service. The service can be delivered online or offline but you’re advertising and marketing that service online.

Decide what you want to sell.

After choosing an IM model you prefer, it’s time to decide what you want to sell. Let’s use affiliate marketing as an example.

What product or service do you want to promote? ClickBank.com has thousands of digital products that you can promote as an affiliate.

You can promote e-business products, health & fitness, spiritual products, make money online, and more. The best way to decide on what to sell is to start with your passion.

What are you passionate about? What is it that really drives you to get up in the morning?

If you’re going to go to the “services” route, you need to decide on what you want to offer as a service.

Create or prepare your offer.

Let’s say you go the product creation route. The next step is to create your product.

If it’s an eBook you’re creating, either write it or outsource the writing. As a general guide, if you have time, create the product yourself. If you don’t have time, outsource it. Both paths have their own pros and cons.

If you’re promoting a service then all you need might be a simple sales page. Obviously, without exposure you won’t make any sales, so you need traffic.

Contrary to popular belief successful Internet Marketing goes way beyond just maintaining your website.

It’s also about growing your business strategy so you can make money in the long run. Here are three essential steps you need to know and follow.

Create Targeted Traffic.

The term means increasing the number of times people come to your website through searches and links on other sites because they’re looking for the products and services you have to offer.

This requires you to find as many ways of targeted traffic as you can. Diversification is the name of the game when it comes to traffic generation.

You can use:

Article marketing
Email marketing
Pay-per-click advertising
Solo Ads
videos
Social Media

Make sales.

Tip: Once you have people visiting your sites, send new traffic to a landing page. You’ll start seeing sales happening as people find you through your digital advertising methods and join your email list.

The success you experience will depend on how consistently you advertise and market your business. Repeat customers are the best so always look after every client you attract.

Eventually, you should start to make regular sales but it won’t happen overnight. For instance, just having 20 people on your list, although a great start, isn’t going to lead to serious success.

It’s the consistent additions to your list over time, that’ll lead to serious success.

Keep your clients coming back for more.

Making the right first impression on your clients will get you that first sale. It’s critical to take good care of current customers because it’s far easier to keep a customer than to acquire a new one.

Do everything you can to outperform your competitors, in every possible way, so that your customers have no reason to go elsewhere.

In reality, the Internet can give you countless possibilities in business and earnings.

Strategies and Business Plan

Make sure you have a proven Internet Marketing strategy and an effective business plan. Every detail included in your plan should be studied and reviewed on a regular basis to see if you’re right on track or if you need to do some tweaking (which is normal as a business grows).

Identify what types of services or products you’ll be selling to potential clients. Focus on a small number of products or services to start.

You can always modify your goals as you adjust to your markets’ wants and desires.

Find an Expert

An expert who can give you answers to all your business-related questions. With an expert, you will save time and money.

As you see it’s not very difficult to create a successful internet marketing business. But you need to have the knowledge, work hard, and never give up. The first step is only one. Take Action Now!

3 Tips On How to Promote Your Fashion Business Online

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3 Tips On How to Promote Your Fashion Business Online
3 Tips On How to Promote Your Fashion Business Online

 

In the world of the online fashion business, it is important that you get to market yourself to prospective clients properly. They will even recommend your fashion business to all their friends. This is the famous, free and very effective mouth to mouth advertising.

You need to go out and market your business to more people. Here are 3 tips on how to Promote your fashion Business online.

1: Email Marketing

When you have built a client list, you should get in touch with them at least once every two weeks. This is a great way you can stay in contact with them because they will appreciate a more personal connection with you.

However, you need to be careful with this because you don’t want to be a spammer. You have to give them information about offers, discounts, or new arrivals in your online store. This way, you gain their trust.

2: Search Engine Optimization (SEO)

You need to make sure that you use the right tools to put your fashion business on top of a search results page. The reason for this is that people will want to use the top few results of that page. If you are not there, they will find another fashion business. You will lose your target audience, sales, and money.

3: Use Social Media

Now that almost everyone is on social media. You can use Facebook, Instagram, Pinterest, etc, to market your business. You can post new clothes that you have for sale, new fashion trends, coupons, discounts. By doing this, you can get interested people to see your new items and will get in touch with you.

The internet is a very powerful tool that online marketers use. You need to be able to stand out from your competitors. You need to create an effective marketing strategy to promote your online fashion business. This way you will attract more people and customers.

4 Effective Marketing Tips for A Successful Fashion Business Campaign

1. You need to make sure that you are advertising your fashion business to the right customers. You need to define your targeted audience. If you have found the right audience, your prospects will be more open to your message because they are currently looking for a product or service to fill a need they have.

Very Simple. You know what they need, you know how to make sales.

2. You need to make sure that you give value and help your target audience. You don’t want to waste their time. People searching and like interesting and valuable information. No fake news, lies, and unuseful ads.

3. Your focus is on the customer’s needs and how your product will solve their problems. It sounds weird that a dress or necklace can ‘solve a problem’ but if they are looking for the perfect outfit for a first date or an accessory to match their new summer look, and you can fill that need, then all of the sudden you are a problem solver!

You need to ensure that you focus more on the customer and not as much on your product, We all get excited to talk about the features of the product – the color, the beautiful gemstones, but the buyer only cares about how these features will benefit their needs.

4. You are not selling your potential customer a necklace; you are selling the high fashion look, the way the color will reflect in the customer’s eyes, (Very effective on women) and the style and attraction that your customer will gain by buying that piece of jewelry.

Your customers need to feel better, more beautiful or even smarter! You have to fill their needs! This is the best way to marketing successfully your fashion business and increases your sales.

3 Tips for a Successful Social Media Marketing Strategy

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3 Tips for a Successful Social Media Strategy
3 Tips for a Successful Social Media Strategy

 

These days it’s pretty difficult to find a company that doesn’t use social media at all. But some companies are social media rockstars, while others fail. What’s the ingredient of social media success? One word: Strategy.

Most marketing managers simply publish a post or answer customer queries at random. Those who are savvier understand the importance of having a long-term engagement plan. A strategy

Here are 3 tips for a successful social media strategy

1. Know What Your Customers Like

Knowledge is power, and this could not be closer to the truth when it comes to marketing!

Do extensive research on your industry, competition, influencers, and relevant keywords. Where do they hang out? What topics interest them? Strive to locate your customers accordingly, and find out what they talk about.

Once you have done so, you will know how to reach your customers and their interests. Very Simple.

People will pay attention to things that focus on their interests.

2. More is Not Better.

Many businesses, having created accounts on multiple platforms, building up their presence on every single social media platform. From Facebook to Instagram. Many of these accounts will fail in a matter of months.

B2C marketers tend to use Facebook as their social media platform of choice, while B2B marketers are using LinkedIn (where they have seen a 61% success rate as compared to other platforms).

It’s very important every day, to track your efforts on each platform and adjust your focus accordingly.

3. The Metrics You Need for Your Social Media Marketing

The number of metrics out there is too many! Pageviews, click-throughs, likes, retweets, repins – the list goes on and on. It is therefore really important to decide which metrics define the success of your marketing campaign.

You can help push brand awareness by creating videos, infographics, or writing articles. Very common marketing tips but effective.

It is important to be able to monitor and optimize your strategy. The technology and the online world are changing pretty fast. So you have to know the new trends. So to be able to create a successful social media strategy, for your business.