Category Archives: Business Lessons

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Free Online Education: 7 Tips You Need To Know [Infographic]

July 28, 2021business, Business Lessons, education, Future, work from homeeducation, free, online, tipsjtsantalis

Here are some free online education tips you need to know. These days is a necessity to learn new skills and improve your knowledge if you want to find a new job or build your online business.

Free Online Education Tips

You can avoid college high-cost education and educate yourself for free.

1. Costs

College costs tripled in less than 20 years
The cost of a Bachelor’s Degree may be more than $400,000 (including lost income)
The average learner spends 20 years paying off student loans
Housing Insecurity
56% are housing insecure every year
17% have been homeless in the last year
Military students are more likely to be homeless

2. Lost Income

Students who cannot work full time lose up to $39,676 a year
50% of students cannot afford a healthy diet
20% lost weight because they could not afford food
High school diploma holders earn $158,704 over 4 years (while college students cannot work)
More than half of Gen Zs in the US believe degrees aren’t necessary for success

3. Popular Fields That Are Often Self Taught

Coding Developers – Demand hit 22% in 2020

Marketing – Demand hit 6% in 2020

Data Analysts – Demand hit 28% in 2020

73% of college grads are working in a job unrelated to their degree

4. Reasons To Get A Self-Taught College Education

Retraining For Work
42% of Americans use free online resources to retrain for work

Upskilling
31% of US workers are upskilling for free online

Boosting Soft Skills
78% of people worldwide believe they need more training in softer business skills

Low Costs

The average college degree costs $35,720 per student per year
Finding college-level education online is easier than you might think

5. Websites For Self Learning

University websites offer free courses
Business, Computer Science, Healthcare – Harvard University
Geometry, Economics, Chemical Science – MIT
Fintech, English, Data Science – Berkeley

Aggregate sites collect the best courses for you

CollegeCliffs.com
EdX.org
Coursera
Expert Made Courses
Udemy.com
Khan Academy
TedED
MOOCs (Massive Open Online Courses)
Free online courses for anyone to enroll in
Canvas Network
FutureLearn
LinkedIn Learning

College websites aren’t the only place you can go for self-taught college education

6. How To Stay On Course

Minimize distractions by working in a quiet place
Set goals and mile markers
Follow a study schedule
Enhance what you already know
Get an accountability buddy
Physically move to a different space
Library
Coffeeshop
Business Center
Remind yourself why you want to learn

“Self-education is the only kind of education there is.” – Isaac Asimov, Famous American writer, and professor of biology

7. College Cliffs Can Help

Free online resource for students
Provides information about the college journey
Scholarships
Career Guides
College Rankings
Internships
Free online college classes
Makes it easy to choose a path you’ll love
College-level education is in good hands — yours.

More Details – CollegeCliffs.com

MLM Business: How To Avoid Common Mistakes New MLM Marketers Make

October 8, 2020blogging, business, Business Lessons, google, marketingavoid, business, mistakes, mlm, successjtsantalis

MLM marketing it’s a very effective way to start your online business from home. But many people who start a network marketing business often make some common mistakes. Network marketing is about person-to-person sales and it’s very important to have an effective marketing plan.

Here are a few tips about how to avoid common mistakes that new MLM marketers are making.

Hype and Common Sense

Many network marketers are loving the hype and not the common sense. They make promoting and selling their products seem easy.

It’s true that making money is important, but professional choices are much more than money. The high failure rate in network marketing is because people get excited about the potential income without analyzing the business.

You Don’t Love the Product

Successful network marketers have one thing in common: they love the product or service they’re selling.

A career in network marketing is directly connected to the ability to share this enthusiasm and knowledge of the product with others. This is why successful network marketers often start as customers and then want to share it with the world.

You Don’t Target the Right Audience (Target Audience)

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Some MLM businesses say that new network marketers should make a list of 100 people they know, then pitch them their product or service.

The problem with this strategy is that you can waste time and money without results. Attention! Not everyone is a prospect.

If someone were to start a business from scratch, they might let their friends and family know what they’re doing, but smart network marketers identify a target market and pitch that group instead.

While some do indeed recruit friends and family, the majority of business comes from people they didn’t know when they started.

Successful network marketers know who wants what they’re selling and go after them. It’s easier and more effective.

You Don’t Follow-Up

Many network marketers miss opportunities to grow their business because they don’t follow-up their prospects right away.

Follow-up is done with people who have expressed interest in the product or business. Most prospects aren’t going to buy on the first call and this is often because they need time to think about the product and do some independent research.

You need a consistent system for following up with prospects. Smart network marketers will never miss an opportunity to create value.

After pitching the product or service, if a prospect still isn’t ready to join, it’s wise to make an appointment in a few days. If they’re still not interested, ask if they will join a personalized email list that will include helpful information and tips, not just sales emails.

Tell them about the benefits of your products or services.

You Don’t Use Company’s Marketing Strategies

The company’s marketing strategies will help any network marketer sell faster and earn money faster. Talk to the most successful reps and use their strategies. A great advantage of network marketing is that a problem-solving methodology has already been developed for common challenges.

You Don’t Know the Business Plan

Read all documentation before signing. They’ll provide the important details, but it’s up to every individual to read and understand the contract and business plan.

Specific notes to pay attention to are commission pricing and recruitment strategies. Successful network marketers will read the fine print before investing any of their time or money.

Common Salesman Syndrome

When you start your MLM business, it can be easy to want to share information about your products and services with everyone. Avoid doing this because it can make you sound like a pesky salesperson trying to generate sales.

Instead, speak to your audience normally, entice the customer with a small piece of information and then let them check it out on their own. If you provide too much information up front, they’ll have no reason to inquire about your services.

There are many ways to avoid common mistakes. You need to learn from successful marketers. They will help you to create an effective MLM marketing strategy and save time, money, and effort.

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Small Business Tips: The Benefits of Virtual Office [Infographic]

October 3, 2020business, Business Lessons, google, infographic, marketing, Startupsbenefits, business, office, small, tips, virtualjtsantalis

A virtual office is a service that provides a business owner or an entrepreneur all the perks of a physical office. (an office address, telephone number, administration services, access to meeting rooms, etc).

The virtual office is a very popular and low-cost solution for freelancers and entrepreneurs who work from home but want a professional business address for their company.

It gives business owners all the benefits of a ’brick and mortar’ location without the expense of a physical office. A virtual business address can help you to add credibility to your business. So you can attract more clients or customers.

Benefits of a Virtual Office

Here are some effective benefits of a virtual office you need to know.

Professionalism: Home offices are becoming more and more popular. But for those who looking to attract more traditionally-minded corporate clients, it’s very important to have a dedicated office address and contact details.

Location: With a virtual office you will get a reputable area code address. It’s an effective way to reassure clients that your business is legitimate.

Meeting Spaces: Virtual office packages provide access to high-quality meeting spaces for face-to-face client meetings and conference calls. Also, the communications services, such as video conferencing, that you rent are more reliable than those which can be used via the web for free.

Flexibility: Business owners have the option to work from multiple locations (locally or internationally). Your virtual office can be wherever you are if you’ve got the devices you need with you.

Efficiency: Working from home while using a virtual office you save time and money. You avoid spending money on a daily commute.

Budget: A virtual office saves you more money because there is no need to rent physical space, buy equipment and furniture, or hire a receptionist.

Communication: A dedicated business telephone number, answered by a professional receptionist, ensures smooth communication with all clients.

More Free Time: Teams working virtually typically have the benefit of more free time and flexibility.

Productivity: Less time spent commuting to an office means more time to spend working on your business.

Similarly, with a virtual office, you’re free to find a place to work that suits your needs and increase your productivity

Virtual offices are typically ideal for small businesses, start-ups, new entrepreneurs, but they can also work well for larger companies where many employees work remotely.

Don’t forget that remote work is already a trend for many companies big or small.

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Content Marketing Trends and Coronavirus [Infographic]

April 15, 2020blogging, business, Business Lessons, google, infographic, marketing, seo, Social Mediacontent, marketing, trendsjtsantalis

https://blog.red-website-design.co.uk/wp-content/uploads/2020/03/5-Content-Marketing-Trends-to-Help-You-Through-the-Coronavirus-Madness.jpg

Digital Marketing: Tips on How to Become a Better Marketer

April 15, 2020Ask Entrepreneur, blogging, business, Business Lessons, google, marketing, profits, Social Media, Startupsdigital, marketingjtsantalis

You need to stay relevant and effective as a marketer if you want to grow your online business. So you need to know the new, profitable, digital marketing tips and trends

Here are some effective tips about how to become a better, successful marketer.

Create visual content

Visual content is very popular and also very effective. Your ability to create visual content should be a basic marketing skill.

Stats show that 54% of consumers expect videos from brands. You need to produce this type of content. Apart from your customers’ expectations, visual content can help you deliver your marketing messages more effectively.

Canva is a free solution you need.

You can use Canva to create images for your blog posts. Also, you have the option to create images for your social media campaigns. For the major social media channels, Canva provides templates to create images of recommended sizes.

Voice search optimization

Voice search is the new trend and it will continue to grow. And as smart speakers grow in popularity, expect the trend to continue. Stats show that 66.4 million American adults use a smart speaker. That’s 1 in 4 American adults.

While searchers’ lives become easier, this makes your work as a marketer more challenging. Because voice searches have different traits compared to typed searches.

First, voice search queries tend to be longer. That’s because it’s easier to speak to your smartphone than to type.

Find long-tail conversational keywords

Answer possible searchers’ questions

With voice search optimization, you can increase conversions for your business.

Personalization and Automation

Some years ago, personalization became popular through email marketing. Now, personalization is evident in many areas of marketing.

Also, website personalization has become popular as visitors see pages based on different criteria. While some personalizations are done by artificial intelligence, some are manually set up.

As a marketer, you need to identify what aspect of your marketing to personalize and how to create the necessary automation. Of course, this skill may depend on the marketing automation tool your business uses.

However, no matter the marketing automation tool your business uses, you have to be able to personalize your marketing efforts as this is becoming the marketer’s job.

Micro-influencer marketing

When an influencer endorses your product, it’s a form of social proof that can convince their followers to buy. However, having a celebrity endorse your product can be pretty expensive.

That’s why micro-influencers are proving to be the better investment. Micro-influencers are influencers with follower count ranging from a few thousand to tens of thousands.

In most cases, micro-influencers are people who have developed expertise in a field over the years. Even though they might have a lower number of followers than celebrities, they tend to have better engagement.

Influencers with 5,000 to 10,000 followers boast of 6.3% engagement compared to 3.6% engagement for influencers with more than 10,000 followers.

Furthermore, their followers see them as experts and are likely to take their recommendations about a niche product seriously.

Use Analytics

If you work for a big company, then you might have a data analyst to collect and analyze marketing data. But for most businesses, this is becoming the marketer’s job.

Sure, you might find it difficult to analyze numbers as it looks like unknown and pretty mysterious to you. However, these numbers are important to your marketing campaigns.

For every marketing campaign, you have goals that should be specified by key performance indicators (KPIs).

A popular analytics tool you need to master is Google Analytics.

There are other analytics tools you can use to collect important data about your social media, email, and search engine marketing campaigns. To become a better marketer, you need to be able to collect data and more importantly, derive valuable insights from it.

Becoming a better marketer requires that you use your current skills and knowledge effectively. But even more, you need to learn new tactics to help you achieve better results for your business.

Marketing tactics and strategies are changing pretty often because technology and the online world are changing too. You need to know the new trends and technology innovations to win your competitors.

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