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Social Selling: How to Increase Trust and Sales

Social Selling: How to Increase Trust and Sales

Social selling is a tool that professionals use to establish trust and rapport with their target audience. Also, sales professionals who use social selling are more successful than those who don’t use social selling.

What is Social Selling

Many people think that social selling is social media marketing or social media advertising. But Social selling is neither of these things, it’s about building relationships.

Social Selling Generate More Sales

When you master social selling in your business you’ll increase sales. According to LinkedIn, 76 percent of buyers are ready to connect with sellers through conversation over social media channels.

And that percentage goes up even higher when you’re an industry thought leader. The reputation of being an industry thought leader is something you can establish by hosting relevant and thoughtful content consistently on social media.

How to Use Social Selling in Your Business

A lot of people are using shortcuts when they first discover social selling. There are places where you can automate, as well as places where you should never automate.

Automation is great for developing a reputation as a thought leader by posting regular content to your social media platforms. You can use one of the many automation platforms help you manage and post content regularly.

Attention. you should never automate your interactions with real people.

The problem is that automated like and commenting tools don’t build relationships.

Instead, engage, interact, and show up. You want to make yourself more approachable and human.

Optimizing Your Social Media Profiles

When you’re creating your profiles for your social media platforms, make sure that you’re looking at them from your customer point.

Tailor your profiles to present yourself in the best possible way. And make sure your profiles are consistent across all social media channels.

Use The Art of Listening

Very Important Tip. Your customers are telling you exactly what they need and exactly what they want every day across social media channels. If you take the time to listen, then you are a winner. You can provide them the best solution for their problems. Pretty Awesome and effective!

You can even find out what people are saying about you directly using tools like HootSuite Streams.

Pay attention to where people are having trouble with your product or services, as well as to what they want in the marketplace.

When you’re reaching out to new contacts be sure to take a look at their contact list to see if there are any mutual connections between you.

Give Value and Help

It’s important to remember that social media is not a place to pitch all the time. (Not Hard Sales)

The main idea is to create and provide valuable information that can help create your authority as an expert in the field that you’re in. The easiest way to do this is to write posts and share posts that are relevant to your field.

The idea here is to establish yourself as an authority that people trust.

People Do Business With People They Trust

It’s very important to gain trust. Be sure to pay attention and stay in touch over time. If somebody posts a question, then try to post a helpful answer. It doesn’t have to be directly related to the product that you represent.

The idea here is to establish yourself as a go-to person within your industry. (The Expert)

Don’t forget liking and commenting on smart things they say as well.

Social Media Platforms for Social Selling

There are several platforms for social selling. LinkedIn is the most popular. You can also use Facebook, Instagram, and Twitter, but LinkedIn is the powerhouse in this area.

On LinkedIn, it’s very effective to showcase your skills in a way that shows how your customers have reached their goals with your help.

Also, it’s important to maintain good relationships. Because these relationships become future referrals.

Another great feature of LinkedIn is the Groups feature. Groups allow you to join professional associations within LinkedIn to be able to find new people to network with.

If you have high ticket products or are in the business-to-business space, then social selling is one of the best ways to sell your products and grow your business. It allows you to develop useful, long-term, relationships you need before you make a pitch.

Relationships are a necessity for all businesses.

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The Art of Selling: How to Increase Your Sales

The Art of Selling: How to Increase Your Sales

Every business person, marketer, or entrepreneur has to convince the buyer that his product is the best and that the buyer would be missing out on a great deal by walking away from the transaction. The object of the person or company selling the goods and services is to convince the buyer that he will get more than he is being asked to give.

People have been mastering the art of selling products and services to those who need them since the beginning of time.

The methods that entrepreneurs use to sell their goods have changed but the principles are still the same.

No business exists without sales. No Sales No Business

Benefits and Value

No sale happens until a buyer is convinced that he will benefit by making the purchase. The buyer has to believe that what he is giving up in exchange is worth less than what he is getting. If the buyer doesn’t perceive that he is getting more than he’s giving, there is no transaction

The method of selling online is relatively new in the history of commerce, and there are certain unique strengths and weaknesses related to online commerce that did not come into play just a few years ago.

One of the biggest complaints about online sellers is that the vast majority of them seem to think only about closing the sale.

Because of the Internet, it’s easy for some online sellers to feel they can hide because they’re not looking the buyer eye-to-eye
over a counter in a retail shop.

Buyers likewise also feel less secure because they can’t see the seller face-to-face, and they usually cannot visit
the store in person and reassure themselves of the legitimacy of the business.

You must be able to convince the buyer that what he gives up in return is less than the value he’s getting by making a purchase from your online store.
It’s your job to create the need, or at least to magnify it, so that you’re standing ready with your product or service just as soon as the buyer is convinced of his need.

How to Build Trust and Increase Your Sales

Customers aren’t likely to buy from you unless they feel confident that you will deliver. There are a few easy steps you need to know.

  1. Let Previous Customers Make The Claim

No one can say that you deliver and make good on your promises like a satisfied customer. It pays to use customer testimonials. Now, we’re not talking about blindly pasting testimonials everywhere.

Choose testimonials that are exact and talk about specific aspects of your business. “Thank you so much for your hard work!” is wonderful, but “Thank you for spending 2 hours with me yesterday.

Your personal attention is greatly appreciated.” says a lot more. Yeah, the reader knows that you are willing to take whatever time it takes to help them through the purchasing process.

Be sure to get your customer’s permission to use their testimonial as part of your advertising campaign. While you’re at it, get as much personal information about them as you can. Their occupation, city, etc., create a more realistic appeal to their testimony.

  1. Specific Claims

Specific claims are more believable than vague, generic brags. Order today! It’s Fast, Easy and Cheap! Sounds much better when you say… Order Today! Take 2 Minutes to Fill Out Our 7 Step Order Form and Save 20% on Your Purchase!

In fact, readers tend to believe numbers that have decimals are more accurate than whole numbers… even if the real number is exactly a whole number!

  1. Be Realistic

Don’t alienate customers with claims that sound too good to be true. Yeah, we all know the old saying that if it sounds too good to be true, it probably is. Unrealistic claims steal your credibility and leave the customers with a raised eyebrow.

Think of it this way… what if you do understate the benefits? When your customer finds out the truth, he’ll just be that much more satisfied! Marketers suggest that you under promise and over deliver to create the greatest customer satisfaction.

The satisfied customer it’s the best free advertising for your business. That means more sales and more profit for you.

An investment in knowledge pays the best interest- Benjamin Franklin

Good news. You can get access to a range of free courses as well as paid courses.

Discover any interesting topic that you want to learn.

Learn when you want to how you want to and anywhere you want to.

Come on over and take a peek. “Knowledge is Power” https://www.bestprofitsonline.com/myblog/ogk7

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Tips On How to Create a Successful Selling Strategy

Tips On How to Create a Successful Selling Strategy

 

The first tip of a successful selling strategy is a website that provides information about the products and services you are providing. The advantage of a website is that you can sell those products and services online. Selling is a talent to be cultivated. It requires a lot of understanding to find what the customer is looking for and then fulfilling his needs.

It is very important to get the complete attention of the reader. The content of the message should make the reader think. This can be achieved by using power words, along with color and visuals. Once the attention is grabbed, it should be retained until the end of the message. The customer should be prompted to take some action. They can be made to sign up for newsletters or to download a free ebook

The consumer should be convinced to buy the product. All the features of the company should be specified, with the more relevant ones on the top. They should be explained logically through these points how the products will fulfill their needs or solve their problems. It does only by convincing the customer about this will motivate them to buy the product.

They should be made to understand what wonders the product can do to him. Strong emotional words should be included in the sentence. The customer should either fear the loss of the product if he doesn’t buy it in time or he should be given the greed of the advantages the product can provide. These reasons will create an emotional impulse and will make them think that they have no other option to buy it.

They will have a logical reason to make the purchase. The emotions of the buyer should be manipulated with words. The people buy with emotions not logic!

Something like ‘limited edition’ or ‘limited period offer’ will create a sense of urgency. The customer thinks that he should get this product somehow. It’s nice to have sales often, especially to clear out old inventory in the name of some offer.

The products which have an obvious damage should be sold out at a special price. But the damage should be mentioned to the customer. If it’s not mentioned, the first time the customer will be tricked into buying something, but he will lose trust and won’t come back again.

Always hold seasonal sales and offers. Since all the competitors will be giving out different offers to attract customers, it’s a good point to have one, too. But it should be remembered to not to imitate anyone. Only a unique offer will make the customers not go to the competitors’. Once in a while offer free shipping offer also works.

A condition like if a customer spends a particular amount of money, all items will be shipped for free. This is another attractive deal which will surely tempt the customer. Thanks to search engines and online stores anything can be purchased from the comfort of the home.

Give away a free sample to the customers or keep a pre-sale price for introductory products. The customers won’t think twice to spend a little money to try something new.

The ending of the sales message is where most people mess it up. The whole efforts will be wasted if the customer gets a second thought. He should be convinced, by nice words, to buy the product till the very end. The content should be arranged with care. The key is to tell the customer what to do exactly after he finishes reading the matter, like ‘Grab the golden opportunity now’ or ‘You have only 2 days to get the FREE offer’ etc.

Do not include links or short advertisement of other products or services. This will shift the focus of the reader and he might have a second thought. A list of the existing customers should be maintained and from time to time special offers should be mailed to them.

Important Tip. The whole idea is to influence the mind of the customer until he buys a product.

How to Create a Successful Marketing Campaign

Marketing campaigns cannot survive if they boring. Every day there are more than three thousand marketing messages reaching out to the customers and it is really a huge competition if one expects to be recognized among the crowd. The successful marketing message should talk to the customer and influence his mind. Strong, creative, confident and exciting are the key factors that a message should have, as that will embed it into the customer’s thinking and he remembers it for a long time.

The customer should feel empowered and should think of taking some action right away. Scientists agree to the fact that using visuals to make a person learn something is the best option than any other means and as one of the famous sayings goes “a picture speaks a thousand words”.

So the best bet is to add visuals to promote marketing. Visuals can be anything like pictures, videos, animations, or graphics. This not only brings the customers close but also strengthens the relationship.

Don’t forget, the successful marketing is long-term relationships.

Just listing the benefits of your product or service isn’t enough. Customers want more, they want their needs to be met. So convey exactly why the customer should use the product, be more precise. The customer wants a solution not just an advice

Uniqueness is the biggest key factor. Not only should the products and services be unique, but the marketing campaign should also be unique too. Not only will the effort be appreciated but also the impression will be everlasting. Once faith of customers is gained, they will be like a free walking advertisement and will spread the word to their friends.

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How to Make Money Online With your Photos

How to Make Money Online With your Photos

 

You can make money online selling your photos. The methods of earning an income selling photographs are quite common but they work. As long as you know what the customer wants, you have the potential to make money online with your photos.

One of the most common methods is through displaying your photographs on stock photo websites. You can usually display as many photos as you want. You have the option of choosing from a variety of websites that offer this type of opportunity. These websites offer anywhere between ten and ninety percent commission on each image that is yours that is licensed to the public.

There are also networks that permit you to use your photos or art to place on items to sell. For example, you can create t-shirts, mugs or photo prints with your created art. In these situations, you are basically licensing out your work to these companies. You earn a royalty from each item that is sold with an image that you created.

In many cases, you can choose what kind of commission you earn, for example, ten percent or twenty percent.

The third method to make money online with your photos is to have your own business. You have the option to create your own website and market yourself in a number of ways. However, there are also hosting networks created specifically for the selling of art.

You are given the opportunity to set up your own store, displaying your art and photos. You normally only have to pay out a minimal fee for the use of the software or store. The money that you earn from selling the art is delivered to you via your chosen payment method.

You need to invest time and effort to be successful but the effort can really pay off.

There are plenty of tools available to help you through the process, no matter which one you choose. Remember to create a plan for your business. So that you can measure your success or understand the changes that may need to be made over time.

P.S.

Upload Your Photos and Get Paid!

You see the stock photography business is now bigger than ever – with millions of sites and blogs requiring pictures every day the demand for stock photos is HUGE!

In fact every month millions of photos are bought online which is used for websites, magazines, blogs, print ads, marketing materials and many more.
There are thousands of potential websites that need your photos right now and will pay you each time they download and use your photo!

So don’t waste another minute and start making money with your photography today: http://bit.ly/2P0iQFF

P.S. Every hour you waste before you go ahead is money you’ve thrown away, so zoom straight over to http://bit.ly/2P0iQFF and get started for just a buck and be making money TODAY!

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Tips For A Successful Selling Strategy

Discover the secrets of how to make money online. Download the Free Operation Quick Money Training and Software
https://bit.ly/13SRDGi

 

The first tip of a successful selling strategy is a website that provides information about the products and the service they are providing. The advantage of that is you can sell those products and services online. Selling is a talent to be cultivated. It requires a lot of understanding to find what the customer is looking for and then fulfilling his needs.

It is very important to get the complete attention of reader. The content of the message should be make reader think. This can be achieved by using power words, along with color and visuals. Once the attention is grabbed, it should be retained till the end of the message. The customer should be prompted to take some action and their involvement should be sought. They can be made to sign up for newsletters or can be made to take the survey by visiting the company’s website.

The consumer should be convinced to buy the product. All the features of the company should be specified, with the more relevant ones on the top. They should be explained logically through these points how the products will fulfill their needs or solve their problems.

It does only by convincing the customer about this will motivate them to buy the product. They should be made to understand what wonders the product can do to him. Strong emotional words should be included in the sentence. The customer should either fear the loss of the product if he doesn’t buy it in time or he should be given the greed of the advantages the product can provide. These reasons will create an emotional impulse and will make them think that they have no other option to buy it. They will have a logical reason to make the purchase. The emotions of the buyer should be manipulated with words.

Something like ‘limited edition’ or ‘limited period offer’ will create a sense of urgency. The customer thinks that he should get this product somehow. The products which have an obvious damage should be sold out at a special price. But the damage should be mentioned to the customer. If it’s not mentioned, the first time the customer will be tricked into buying something, but he will loose trust and won’t come back again.

Always hold seasonal sales and offers. Since all the competitors will be giving out different offers to attract customers, it’s a good point to have one, too. But it should be remembered to not to imitate anyone. Only a unique offer will make the customers not go to the competitors’.

Once in a while offer free shipping offer also works. A condition like if a customer spends particular amount of money, all items will be shipped for free. This is another attractive deal which will surely tempt the customer. Thanks to search engines and online stores anything can be purchased from the comfort of the home.

Give away free sample to the customers or keep a pre-sale price for introductory products. The customers won’t think twice to spend a little money to try something new.

The ending of the sales message is where most people mess it up. The whole efforts will be wasted if the customer gets a second thought. He should be convinced, by nice words, to buy the product till the very end. The content should be arranged with care.

The key is to tell the customer what to do exactly after he finishes reading the matter, like ‘Grab the golden opportunity now’ Do not include links or short advertisement of other products or services. This will shift the focus of the reader and he might have a second thought.

A list of the existing customers should be maintained and from time to time special offers should be mailed to them. So basically the whole idea is to influence the mind of the customer until he buys a product.

Discover the secrets of how to make money online. Download the Free Operation Quick Money Training and Software

https://bit.ly/13SRDGi