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Social Media business infographic marketing

Social Media Strategies: Tips and Stats About Small Businesses [Infographic]

Social Media Strategies: Tips and Stats About Small Businesses [Infographic]

Many entrepreneurs and small businesses are using social media strategies to promote and grow their brands. Also, many brick-and-mortar businesses have adopted social media marketing to promote themselves and have accepted the “new normal.”

Social Media Strategies: Tips and Stats

For small businesses, social media marketing has a learning curve. So social media strategies are complicated for small businesses. Poorly and not effective social media campaigns can create negative customer experiences.

Here are some stats and tips about social media strategies and small businesses.

  1. Stats

88% of entrepreneurs said they rely on themselves for social media marketing. Also, some marketers are using other employees (25%), business partners (23%), and friends (21%).

Only 18% of entrepreneurs are using professionals for their social media strategies. Majority of solo entrepreneurs managing their social media presence and strategies themselves.

  1. Facebook and TikTok

Many entrepreneurs say that Facebook is their primary business platform. But TikTok is the social media platform that most small business owners want to use. TikTok already is a trend.

Many entrepreneurs (54%) are using Facebook as their primary social media platform for business. Also, 27% are using Instagram, and 16% Twitter.

65% of entrepreneurs marketing on Facebook said they were satisfied with the platform, compared to 68% marketing on Instagram, and 61% marketing on Twitter.

64% of entrepreneurs marketing on Facebook also reported a higher ROI than through any other platform. And 25% of entrepreneurs say that they will start using TikTok.

  1. Trends and Hashtags

Many young social media managers say that the most common tactics for gaining traction on social media are paid promotions and hashtag trends.

36% of entrepreneurs are using their social media accounts to celebrate national holidays, create promoted posts, and pay-per-click campaigns. Also, they use hashtag trends.

In small businesses with professional social media contributors, hashtag trends were the most common marketing tactic (35%). Another 29% of entrepreneurs with professional social support are using memes or trends on social media and also they are using guest posts as a marketing tactic.

Last Tip

Social media strategies can help small businesses and entrepreneurs attract followers and customers. Social media marketing is important for entrepreneurs but they need to create successful social media strategies to grow their business.

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Social Media business infographic marketing work from home

Social Media Hashtags: 8 Tips on How to Create A Successful Strategy in 2021 [Infographic]

Social Media Hashtags: How to Create A Successful Strategy in 2021

Social media hashtags can help your business to generate engagement with your target audience. They can help your brand to stand out on social media and increase your followers. But you can’t succeed by adding any long-tail keyword in front of the hashtag (#) symbol.

Social Media Hashtags: How to Create A Successful Strategy in 2021

You need a social media hashtag marketing strategy to grow your reach and engagement. Using hashtags without a marketing plan you can lose credibility, social proof, and followers.

Here are some tips about social media hashtags and how to create a successful strategy in 2021.

  1. Why You Need To Use Hashtags

Hashtags are easy to understand to most people online. They connect your content with the online world. Hashtags can add value to your content and increase your reach worldwide.

But if you use too many hashtags or using them too much can confuse your followers. You need to know how and when you use hashtags.

A good hashtag will help you to create high visibility for your brand and a higher ROI.

  1. Why You Need a Hashtag Strategy

A hashtag strategy should be part of your digital marketing strategy. It’s useful to use hashtags in every post you make because it creates more engagement and you can promote and grow your business.

Using hashtags in your social media posts will increase brand awareness and engagement. Reports show that businesses and brands that use hashtags have a 50% higher rate of engagement than those who don’t.

A good hashtag strategy is key when it comes to brand engagement. You need to use the right hashtags.

  1. Find Out What Your Audience Wants

They say the customer is always right. So don’t use hashtags that are not relevant to your target audience.

Find out what your audience cares about, what they are looking at, and use that information to place hashtags appropriately so that you can gain awareness.

  1. Hashtag and Social Media Platform Rules

Social media platforms having rules. You need to know the rules and how to use hashtags on specific platforms.

For instance, the correct usage of your social media campaign hashtags will be much more effective on Twitter and Instagram than they will be on Facebook.

Different platforms mean different rules.

  1. Types of Hashtag Strategies

There are three types of marketing strategies for hashtags.

Brand & Campaign Specific
Trending
Content Hashtags

Brand and campaign hashtags are created to be specific tags that you are using for your business. They market your specific products or services.

A trending hashtag is popular because of the topic it is covering.

Content hashtags. These are hashtags that are used specifically to go along with the content you are posting. If you are posting an article on lifestyle, then you may use lifestyle-related hashtags.

  1. Use Catchy Hashtags

If you create a social media campaign hashtag, remember that it does not need to be complicated. It’s better to use simple and catchy hashtags that are easy for users to search.

  1. Use Trending Hashtags

Trending hashtags are the most valuable. Before doing a social media post, take a few minutes to search what hashtags are trending. Use those specific ones in your content.

Trending hashtags in your content will drive higher engagement rates.

  1. Use Inspiring Hashtags

Your social media hashtag marketing strategy should include inspiring hashtags. Everyone likes to be inspired or feel good about something. Use this to your advantage.

Try to use inspiring hashtags at the correct time too, when it is most appropriate. These will not only build brand awareness but also allow people to be more comfortable with your brand or business.

Last Tip

The world of social media is very important for businesses today. Having a social media hashtag strategy in place to market your products and services is key to being successful online.

Take action now and create a new social media hashtag strategy to promote your business, reach your target audience, and generate engagement.

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artificial intelligence business Future infographic

AI Revolution: How Artificial Intelligence Is Changing The World [Infographic]

AI Revolution: How Artificial Intelligence Is Changing The World [Infographic]

“The AI Revolution”, it covers the brief history of AI, the industries that will be affected, as well as some key AI statistics. The modern iteration of AI works silently in the background without a face, and it’s starting to impact everything it touches. It’s also will transform our economy at warp speed.

How Artificial Intelligence Is Changing Businesses

Artificial intelligence is here and it’s transforming our economy.

One estimate by PwC puts the global impact of AI at $15.7 trillion by 2030, while Accenture says that AI could double the rate of economic growth in developed countries by 2035.

If either of these two predictions come true, it will mean big change for almost every industry.

The AI Revolution: By the Numbers

The following stats will give you an indication on the potential impact of the AI revolution, and how it’s already shaping the future of business thinking:

The number of AI startups has increased 14x since the year 2000

The amount of investment in AI startups has increased 6x since 2000

15% of enterprises in 2018 already use AI, but 31% more will come on board in the next 12 months

72% of executives see AI as being the most significant future business advantage

84% of global businesses see AI as providing a competitive advantage

41% of consumers believe AI will improve their lives in some way

By 2020, businesses using AI to drive consumer insights will see $1.2 trillion more per year than their less-informed competitors

So while the AI revolution is not led by the identifiable face of a friendly (or antagonistic) robot in a physical form, experts agree that impact of AI on business will be profound.

More Details https://www.visualcapitalist.com/

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business infographic marketing Startups work from home

Business Trends 2021: How to Improve Your Business [Infographic]

Business Trends 2021: How to Improve Your Business [Infographic]

Your business needs to adopt the new normal. You need to know the new business trends in 2021, and how they will help you to improve and grow your business successfully.

Business Trends in 2021

Here are some useful business trends you need to know about how to improve and grow your business in 2021.

  1. Remote work

Many businesses have been forced to operate remotely. Working from home has been a good solution for many companies, as it has enabled them to limit their losses, and providing employees with greater flexibility.

While some organizations may be looking to return to the office, many plan to move forward permanently with remote working.

  1. Data

These days data availability and usage have grown tremendously. The more time that people spend their time online, the easier it becomes for brands to track their consumers’ preferences and behaviors. To improve their products, services, and overall decision-making, many businesses will use analytics.

  1. Automation

More and more businesses are starting to use automation. It’s a cost-effective solution. Many companies will reexamine and revamp their operations.

Many tasks can be shifted from human to automated functions. Like chatbots, which can take over some processes for speed and convenience.

  1. Rise of Shipping and Delivery

The demand for shipping services will grow as the majority of the population are staying indoors. Even after the COVID-19 crisis has passed, contactless delivery options and digital payment methods will become the new standard.

  1. 5G Technology

The pandemic has increased digital transformation across all sectors. Now that most activities are done online, the demand for faster internet speeds is greater than ever. So 5G technology is the best solution.

Smart Homes – Innovation

5G will lead to the emergence of other technologies. Apart from changing businesses’ infrastructure, the introduction of this innovation will affect people on a personal scale.

Houses will turn to smart homes which allow the residents to connect and interconnect their home appliances and devices to the internet and control via a central remote system.

The increase of smart homes will lead to smart cities which are about dealing with city problems (traffic, energy) and solving them by data collected from electronic devices and sensors in the city.

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business infographic Startups work from home

Stock Trading System: 3 Useful Tips You Need to Know [Infographic]

Stock Trading System: 3 Useful Tips You Need to Know [Infographic]

Stock Trading System: 3 Tips You Need to Know

Stock trading systems are popular these days. A system is a set of rules that defines how you will enter and exit the financial markets to make money. Stock trading systems work because they eliminate emotion, create consistency and help you to earn money.

Attention! Most new traders fail because they take tips from others, they do what is popular, they use someone else’s stock trading system. They don’t build a successful stock trading system.

Stock Trading Tips

Here are some tips about trading stocks

These days more people are using stock trading to earn money. You can find a broker and get started with trading stocks (no matter what your job is).

Here are some useful tips you need to know before you dive into the world of stock trading.

  1. Learn Before Start

Trading stocks comes with a certain learning curve.

It’s important to do your research and learn the basics about the stock market. Knowledge allows you to navigate the stock market and familiarize yourself with basic trading rules, compliance, and terminologies that you’ll use regularly as a stock trader.

If you like to trade stocks from your home through an online broker, you need to find a trusted broker. Also, every online broker has different commission rates, tools, and interfaces that can affect your stock trading journey. (and your profits).

  1. You Need Good Financial Habits – Track and Handle

Every stock trader needs to develop important traits such as patience and levelheadedness if they want to be successful in trading stocks. The best way to develop these skills is by keeping your own finances in line.

If you find that you’re having trouble staying within your budget then you should work on these financial habits first.

You need to track your credit score. So you need to pay your bills on time, minimize your overall debt, and avoid overspending habits.

If you know to handle your credit score means that you know how to handle your other finances and investments. It’s an essential foundation to have before you get into stocks.

  1. Diversifying – Less Risk

One way to lower the risk of your stock investments is by diversifying them. Having a well-diversified portfolio of stocks saves you from losing all your money if your chosen stock investments don’t perform well.

You can diversify beyond just stocks and also put your money in other investments like bonds, ETFs, and physical assets. This can further ensure that you won’t experience massive losses during periods of economic crisis or high volatility.

Stock trading can help you to find financial success. But you must learn how it works first, so you can make profitable decisions.

More details https://enlightenedstocktrading.com/