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Marketing Strategy: 8 Reasons Why You Need to Use More Visual Content [Infographic]

Humans process visual content 60,000 times faster than text. People love visual content much more than text. Now, it’s time to add more visual content to your marketing strategy mix.
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7 Benefits of Social Media You Need to Know [Infographic]

7 benefits of social media in this infographic. How to create a successful social media marketing strategy for your business…

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Blog Marketing: The Benefits You Need to Know

Blog Marketing: The Benefits You Need to Know


Blog marketing is the process of reaching your target audience through the use of a blog. Many business owners use a blogging platform, such as WordPress, for their blog. Blog marketing is a very effective way to promote and grow your business.

Blog Marketing Benefits

Blogs provide new content to draw people back and offer a way for consumers and businesses to interact.

Here are a few other benefits:

Low-cost to Start: For the cost of a domain name and web hosting, you can have a customized blog marketing setup.

Easy to Use: Most blogging platforms are simple to use. If you can copy, paste, type, and upload, you can have a professional-looking blog.

Increase Website Traffic: Offering tips, updates, and other new contents give people a reason to come and return to your business website.

Search Engine Ranking: Google, in particular, likes to find and rank new content. For that reason, many entrepreneurs use blogging specifically for search engine optimization (SEO).

Gain Trust and Credibility: People like to know who they’re doing business with. With a blog, you can prove you’re an expert and provide helpful tips and quality, valuable information.

Engages Your Market: While most businesses now use Twitter and other social platforms more than blogs for engagement, blogs can allow you to have a conversation with your audience. This gives you the opportunity to build trust and rapport.

Blog Marketing Tips.

Starting a blog and using it to promote your business can be set up within minutes. But, blog marketing will take time.

Make a Blog Marketing Plan: What are you going to share on your blog? News, tips, trends, resources, etc? How often will you update your blog? (Daily, weekly, etc.)

Create Your Blog: Decide on your blogging platform, and set it up, including customization that fits your business. Be sure to use the same logo on your blog as on your website to retain consistency.

If you use a free blog platform (not recommended), have a domain name pointing to the blog to make it easier for consumers to get to your site.

Fill Your Blog with Several Posts ASAP: Readers don’t like to visit a blog with only one or two posts. Add ten or more posts quickly to start out, and then switch to your regular post schedule.

Market Your Blog: It’s very easy to integrate social media into your blogs so that your blog posts go out to your followers.

4 Reasons Why Blogging Is So Popular

Search engines love new, quality, content, and as a result, blogging is a great search engine optimization (SEO) tool.

Blogging provides an easy way to keep your customers and clients up-to-date on what’s going on, let them know about new deals, and provide tips.

A blog allows you to build trust and rapport with your prospects. Not only can you show off what you know, building your expertise and credibility, but also, because people can post comments and interact with you, they can get to know you and will trust you enough to buy from you.

Blogs can make money. Along with your product or service, blogs can generate income from other options, such as advertising and affiliate products or services.

As you see blog marketing has many effective benefits for your business. Take action now and never give up!


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Affiliate Marketing Stats You Need to Know [Infographic]

Stats and facts you need to know in this infographic. Discover the secrets of affiliate marketing success. How to make money online from home…

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Guide for Beginners: The Best Blogging Platforms You Need to Know

Guide for Beginners: The Best Blogging Platforms You Need to Know


In 2020, the number of bloggers is expected to reach 31.7 million. So the best blogging platforms are in high demand.

Blogs are one of the easiest ways to get started with building an online business. You can monetize your blog in many different ways, affiliate marketing, a membership site, an E-commerce store, etc.

If you want to start a blog, you’re going to need more than some basic writing skills and a topic that you want to cover.

Here is a guide to discovering the best blogging platforms.

There are a lot of different choices out there today.

Here is a list.


The most popular choice of all – This is the self-hosted version of WordPress and is not to be confused with

Currently, powers 34% of the websites around the world, making it the best choice for any business owner.

With endless plugins to choose from and many impressive themes, is the best option for any blogger who wants the freedom to build their site.

You can even choose how you want to monetize your blog and generate more income.

Keep in mind, while is free, you will need a WordPress web hosting company to get your company up and running online.

2. Medium

Compared to, Medium offers a very different experience for bloggers. It’s not an environment where you’ll build your website from scratch. Instead, you simply publish your content on a pre-made platform for other people to read.

Medium is a great choice for business leaders searching for free blogging platforms in which they don’t have to worry about choosing a domain name or buying hosting support.

With Medium, you’re able to easily share your content with a new audience. And you never have to learn about coding.

A very effective solution to promote your content for Free! (They even pay you!)

3. Blogger

If you’re looking for one of the best blogging platforms, then it makes sense to examine a solution with “blog” in the name.

Blogger is a platform owned by Google, and it’s a popular option among beginners. A lot of people start with this solution when they’re just jumping into content creation for the first time.

Unfortunately, while Blogger is very easy to use, it’s also limited in features.

One of the major downsides of Blogger is that you don’t get any control over your new domain name. You’re always going to have the .blogspot subdomain, which doesn’t look professional.

On the plus side, because Blogger is owned by Google, you’re not going to have to worry about things like security and updates when you’re getting started.

4. Weebly

If you’ve been looking for the best free blogging platforms for a while, then you’ve probably already heard of Weebly. This easy-to-use platform has been popping up a lot recently in the online world (wide selection of features).

The basic version of Weebly is free to use, but you can always upgrade if you want access to more functionality and customization control.

The free version of Weebly probably won’t be enough to give professional bloggers everything they need. Although you can use it to take a look around what you can do on Weebly you won’t be able to create a real business until you upgrade.

On the plus side, every website from Weebly comes with a free SSL certificate for extra security, and there’s also a promotional feature too.

5. Wix

Wix is another popular option when it comes to the best blogging platforms on the market today. Chances are you’ve already seen other companies using Wix on your Facebook newsfeed or even around the web.

And while Wix might not be the most advanced website building solution in the world – it’s excellent for a free platform.

The Wix system comes with a free drag-and-drop editor to help you build your website, which is similar to what you get from

Additionally, Wix is very easy to use when you’re just getting started online since it requires no coding knowledge.

Unfortunately, it doesn’t offer the same customization as you’d get from competitors like WordPress, and you’ll need to pay for your custom domain too.

Important Tip. Choosing the ideal blogging platform isn’t easy. If you want to make the right selection, you’ll need to think carefully about the kind of features and functionality that you need for your blog or business website.


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