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Social Media: 9 Marketing Tips for Beginners

Social Media: 9 Marketing Tips for Beginners

Many marketers and experts say that social media marketing is essential to promote and grow your business. But you need to know what to do. Viral content, hashtags, and promotion are only a part of your strategy. You must improve your online presence and become active on social media if you want to succeed.

You do not need to become a social media expert. But it’s important to know tips and techniques about social media marketing. And also you need to become comfortable when promoting yourself and your business.

Social Media: Marketing Tips for Beginners

Here are some useful tips about social media and marketing tricks for beginners.

  1. Add Contacts – Connect With People

Add 2-5 contacts per week on LinkedIn, Twitter, or Facebook. It’s a great way to connect with people in the same niche or interests. If you add people to your network, you will have more opportunities to promote and grow your business.

  1. Use Forums

Find forums in your niche and create an attractive profile. Introduce yourself and use the private messaging features to introduce yourself to other members.

Attention! Don’t sell. Once you have made contributions, then you can share your products or services with the other members of the forum. Also, it’s important to help and provide value to the members of the forum.

  1. Focus on Interesting Blogs

Focus on influential and interesting blogs in your niche. (Don’t waste your time on untrusted blogs). Comment on these blogs. Then you can email the author to let them know how much you enjoy their blog.

If you have created attractive posts, you can email them to help you to build backlinks.

  1. Find Micro-Influencers

Find micro-influencers in your niche. You can find this information on their profile page. Add them to your contacts. Most of the active users (micro-influencers) also have profiles on other social media platforms. So you can increase your followers and your online presence.

  1. Use YouTube

Create videos for your business and upload them on YouTube. Build backlinks to it. You can generate traffic and increase subscribers on your YouTube video channel. As you know YouTube is the second larger search engine.

  1. Use Translations – Translate your Articles

If you submit articles to Quora, use the same title and description and translate it to another language. You can generate a lot of traffic and links. You can use a quick translator (free and paid) to make this super easy.

  1. Track

Stay away from the over-hyped social networks that don’t drive traffic or influence people. If social media can’t get you decent traffic or links, don’t waste your time. It’s important to track your work and make sure you see where results are coming from.

  1. Use Quora

Answer 3-5 questions per day in your niche on Quora or another Q&A site to become an authoritative source. Then promote your website to attract traffic and interested people. Many people are using Quora every day to find answers. Provide answers and value to get traffic and even sales.

  1. Use Search Engines

You can use Google, Yahoo, or Bing to search for your name and your company. See where people are talking about you and join in on the conversation. Use high-quality articles or videos to promote your business. Also, you can use gift cards or giveaways to attract more visitors.

Make your research to find more tips and techniques about social media marketing. But don’t forget that you need to become more active and help your followers to build trust and long-term relationships.

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Social Media Marketing: 6 Tips for Beginners – How to Improve Your Strategy

Social Media Marketing: 6 Tips for Beginners – How to Improve Your Strategy

Social media marketing, or SMM, is a popular type of internet marketing. You need to create and share content on social media platforms. Social media marketing includes activities like posting text and images, videos, to generate audience engagement.

Social media marketing (SMM) is the process of building awareness about your brand or business, your products, or services through social media channels.

The goal of any social media marketing campaign is to drive traffic to your website or blog, gain more social media followers, and generate sales.

Why Social Media Marketing is Important

It’s the fastest way to spread the word about a new product, service, or interesting news.

Social Media Marketing: 6 Tips for Beginners

It’s a trend – Millions of people spend their time on social media networks.

It’s the new marketing tool – Marketers know where is their target audience

It’s the new sales channel – Recent studies show that social media is becoming a great sales channel

Here are some interesting tips for beginners about social media marketing and how to improve your marketing strategy.

  1. How to Choose Social Media Platforms

As a beginner to social media marketing, it’s better to choose one or two social media platforms. Avoid choosing many platforms and working on all platforms at the same time.

This is a common mistake that many beginners do and then they think that social media marketing does not work.

A smart way is to find influencers in your niche. Then learn which social media platforms they use and where they have success.

Check out the number of Facebook fans, Twitter followers, Instagram followers, or even TikTok.

If they have 100,000 Instagram fans but only 10,000 Twitter followers, you know that Instagram is more suitable for your niche than Twitter.

  1. Connect Your Blog with Your Social Media Pages

The next step is to connect your website or blog with your social media pages.

There is a certain procedure to follow for each platform and it is very important to do it correctly. If you get confused ask for help from social media experts to solve your problem. Every social media platform has a team to help you.

  1. Follow Influencers in Your Niche

The next step is to find people to follow but it’s better to find and follow influencers in your niche.

Social media platform algorithm will use this information to help you to find more people to follow. By following popular people (Influencers) in your niche is like telling them that you are also in that niche.

A trick that many people use on social media is to follow the followers of an influencer because they know that some will follow them back.

  1. Keep a Balance (following and followers)

You need to know that is important to keep a balance between the number of people you follow and the number of people they follow you back.

A balanced profile is better for your SEO strategy.

Many SEO experts talk about the importance of social media for SEO. They mean that people with strong social media profiles can rank higher than those with weak profiles. (their explanation it’s not very clear)

A strong profile is someone that has more followers than following.

  1. Share Interesting and Informative Content (text, images, videos)

This is essential for a successful social media marketing campaign. You already know that ‘content is king’ and this true in social media.

If you share interesting and useful content you can get more re-shares, more visitors to your blog, more followers, and even more customers.

Articles/Stories/Pages related to your niche but not only from your website.

Interesting statistics about your niche or topic

Motivational Quotes

Research studies

Images and Videos

Funny stuff (a funny image or video to make your followers smile)

Hashtags (#) can make your content more searchable

  1. Follow The Rules

Social media networks have rules to keep spammers away.

You need some time to build thousands of followers. So you need to be patient and not try to break the rules (your account will be suspended). Also, don’t spend your money on buying followers or tweets or anything similar.

It is important to follow the right people and share relevant and interesting content. It’s the golden rule of social media.

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Social Media: Effective Marketing Tips for Beginners [Infographic]

Social media marketing is one of the most effective methods to reach your target audience, promote new products or services, and build long-term relationships with customers and followers. But many beginners don’t know about the useful tips and trends of social media and they make many mistakes.

Here are some effective social media marketing tips for beginners.

1) Don’t Use Many Social Media Platforms

Usually, beginners try to use many social media platforms. But the result is not pretty good. The best tip is to start slow and share quality content. In the beginning use 2 or 3 social media platforms to increase followers and generate engagement. Then you can start using other social media sites.

2) Optimize Your Social Media Profiles

Make sure that your profiles are true, they include real photos, addresses, and contact information. Social media algorithms can discover fake profiles pretty fast and they delete them right away.

3) Share High-Quality Content

This is one of the best tips you need to know. If your content is not quality, informative, and useful, your readers are not going to read, share, or like it. Share articles, videos, images, links, that interest and educate your readers.

4) Don’t Only Advertise – Use A Mix

This is one of the big mistakes that many beginners making. You want to market products or services, but you don’t want to do this right away. This works hand in hand with sharing interesting content.

You need to use a mix of interesting content and promotional posts. Many people follow the 80/20 principle in which only 20% of posts are promotions and 80% is interesting, informative, content.

5) Use Hashtags

Many social platforms support hashtags because they are pretty effective. Hashtags make content more searchable and can be a great way to find new followers, target audience, and people who are interested in what you offer.

  1. Find Influencers in Your Niche

You need to find influencers in your niche or topic. This can be a pretty effective way to increase your followers. Also, it’s a great way to find information to share and build relationships with influencers.

  1. You Need to Build Relationships

Whenever you share something that gets a comment or a new follower, take the time to show your appreciation. Start a dialog with your followers. Help and give value to your followers. This way you will gain their trust and they will share your content.

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WordPress: Blogging Tips for Beginners and Benefits

WordPress: Blogging Tips for Beginners and Benefits

WordPress was created in 2003. These days, WordPress powers over 30% of the web. Today, blogging is more popular than ever. More than 2 billion blog posts were published worldwide in the past year. That’s 5,760,000 blog posts per day, and 4,000 blog posts per minute!

What Is a Blog Post

Blog content is published as a “post,” and they’re published in chronological order. That means that newer content appears first. Blogs are typically run by individuals or a small team.

The Difference Between a Blog and a Website

One of the key differences between a blog and a website is that on a blog, content is published regularly and frequently. The site may have a few static pages, like an about me and contact page, but the main focus is the blog.

A website is usually more static and doesn’t change the content as often. A regular website is composed of pages, such as the homepage, about us page, services page, and more.

It can even be a single page if that’s all that’s needed. Once a website is built and published, it remains there, mostly untouched for long periods. This is why businesses often use websites because they don’t have to worry about changing or updating them unless their products or business focus changes.

Many businesses use both: a regular, static website that has a separate blog section.

Why Start a Blog – Motivation

Every blogger has their motivation for blogging. Some people are looking to network for personal or professional reasons, others want to provide themselves a creative outlet, and many bloggers want to create and grow a business.

The Benefits of Blogging

There are many benefits to blogging, whether you’re starting a personal one or adding one to a business website.

At a basic level, blogs give your website a better chance of attracting more visitors and readers. More visitors means more potential customers and revenue.

Your blog can help you…

Showcase your skills and talents through an online portfolio to help you build a brand or find a new job

Help brands and businesses become an expert or authority on a topic or in an industry

Generate money through a side hustle

Raise awareness for a non-profit cause or mission you believe in and help influence public opinion on the topic

It’s important to think of what “success” means to you. How do you define blogging success? Is it earning six figures from your blog? Or is it connecting with other like-minded people and creating a community? Is it creating an audience for your artistic creations? Or is it something else?

Making Money with a Blog

There are many ways blogs work to make money. The most common is through affiliate marketing. You recommend products and services to your readers and earn a commission when readers buy them through your link.

You can also make money by displaying ads; however, if your blog is new or has low traffic numbers, it’ll be hard to earn much money this way. For example, you could place some Google AdSense ads on your blog through text, images, videos, or other interactive ads.

The ads are targeted to your readers based on your blog content and audience traffic.

You’ll earn money through this cost-per-click (CPC) ads every time a reader clicks an ad on your blog. AdSense calculates how much to charge the advertiser for the click and then passes along a part of that money to you.

7 Blogging Tips for Beginners

Now that you know a bit more about blogging, you might be interested in what you should know before starting a blog.

Blogging takes a lot of effort. You’ll need to put time and energy into research, blog writing, editing, rewriting, sourcing images, and promoting your posts. People who consider themselves writers will have an easier time, but there’s still a lot of work to do before and after they write.

  1. Optimize your blog. Your blog must have a search engine optimization (SEO) strategy to be successful. An SEO strategy will bring you more traffic because search engines love new, high-quality content.
  2. Be committed to the reason you’re blogging. Many people make money off their blogs, but it usually takes them years to get to that point. Reaching that point could take years of work and patience, so make sure you’re committed to it.
  3. Discover your inner geek. You’ll need to have a little technical knowledge to get your blog up and running. It’s better to use WordPress for your blog and to host it yourself through a web host.

This will give your blog more storage and bandwidth, site security, and great tech support. You’ll also have the most flexibility when it comes to customizing your site with themes and more.

  1. Have a schedule. Not only will this help you get into the habit of writing fresh content for your blog (which search engines love), it’ll also train your audience to expect the content from you.

They’ll know when to come back to your blog to read the latest post.

  1. Choose one social media channel to distribute your content. Social media is an essential tool for any blogger. It’ll help you build your traffic and expand your audience.

But with so many channels out there (Twitter, Facebook, Instagram, TikTok) and more being added every few months, you might think you need to be on all of them. Not so. You need to be on the one your audience is on.

For example, if you’ve got a visual blog on something like design or photography, you should choose a visual channel like Instagram. The key is choosing your platform and then sticking with it to build your loyal audience.

  1. Engage with your audience. It’s one thing to produce high-quality content on your blog and get lots of traffic. You’ve also got to engage with your readers. Answer their blog comments and interact with them on social media.

By doing this, you’ll not only show your audience that there’s a real person behind the blog and that you care about what they have to say, but you’ll also find out more about your audience.

It’ll help you craft even better posts in the future, which will resonate even more deeply with your audience. All of which will keep them coming back for more.

  1. Be authentic. When your blog posts are honest and authentic, it lends authenticity to your blog. That resonates with readers. Put yourself into your posts and share stories, events, and emotions that come from deep within you.

You need to know the new trends and tips about blogging and how to generate targeted traffic and sales. WordPress is changing because the online world and technologies are changing. Keep in mind that what was effective and worked yesterday don’t work today!

— An investment in knowledge pays the best interest- Benjamin Franklin

You can get access to a range of free courses as well as paid courses.

Discover any interesting topic that you want to learn.

Learn when you want to how you want to and anywhere you want to.

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Affiliate Marketing for Beginners: How to Make Money with Your Blog

Affiliate Marketing for Beginners: How to Make Money with Your Blog

 

Affiliate marketing is a quick and easy way to make money without having to create your products and services.

For bloggers, that means you find a product or service that you like, promote it to your readers, and earn commissions (money) from sales.

How to Start Your Affiliate Marketing Business – Promote Only Products You Know

This is the most common way to get started with affiliate marketing

You become an affiliate for something that you’ve used yourself, had a good experience with and it’s useful.

If you’ve found great success from a course or ebook that your readers could also benefit from, it only makes sense for you to spread the word and share your results.

Now simply check to see if the merchant has an affiliate program. Using a search engine like Google, Bing, or simply email the merchant and ask.

Find Products Via an Affiliate Network

If you don’t have any direct experience with or knowledge of products in your niche that could help your readers, you can often find good affiliate products on affiliate networks.

But be careful — this approach requires that you invest time into research and money into purchasing products to try out. When you work through a network, you typically don’t know the merchant.

The list of popular and reliable affiliate networks include ClickBank, CJ Affiliate, the eBay Partner Network, ShareASale, Amazon Associates program, etc. Some networks will even assign you an affiliate manager to help you to make sales. (It’s a Win-Win) You make money – They make money!

Create and Promote Custom and Quality Content

Write Reviews. This is a very effective content marketing strategy to grow your affiliate marketing business.

You can write detailed reviews of products, courses, or software products you promote as an affiliate.

Your reviews can focus on a single product or compare competing for products side-by-side.

The second approach arguably builds more trust, but it also distracts people by giving them a lot of different recommendations.

If you would like to review multiple products, one option is to create a review site where all the content is simply reviews and affiliate offers. It becomes a “one-stop-shop” for your niche.

You can write a definitive, comprehensive post on your site to educate your readers and “soft sell” your products and then work to get it ranking in the search engines.

You could write a useful and high-quality guide to set up a WordPress blog and include your affiliate links to your favorite hosting providers.

Whatever the topic, make sure that it’s evergreen content — information that’s likely to be useful and valuable for years to come.

First Build Trust!

You can create blog posts, videos, infographics or anything similar — but whatever you do, it should not be a sales page. Focus on building trust and authority.

SEO

You need to create an effective SEO strategy. Make sure to optimize for the right keywords, keep WordPress running fast, mobile-friendly site, and build links to your content to get a constant flow of traffic from Google.

Once you’ve gained a respectable following, affiliate marketing is one of the best business models to make money with your blog.

It’s not very difficult to make money with affiliate marketing but you need to know the latest tips and trends to success. Also, you need to work every day. It’s a business, not a hobby!

P.S.

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