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Tag Archives: grow
7 Tips On How To Grow Your Business With Social Media Marketing
If your business is online, you should make good use of social media platform to your benefit. Every social media platform has a strategy that works for all kinds of business. In order to have great understanding of your target audience, it is imperative to invest wisely in social media. It is thus the best way to connect and grow with your target audience. Today, a large number of growing and established businesses are utilizing the social media platform to gain more leads and conversions.
1. Taking business social: With majority of your customers online, you should take your business to the social media too. It is a great way to track and participate in conversations about your products, services and brand. Your social media profile will get your clients more interested in your business and keep them engaged. This is the first step in realising that you need to invest in social media presence.
2. Competitors on social media: if your clients and your competitors are on social media, it is where you should be too. Take out time to look at the competitor’s brand website and the interactions and discussions they are receiving. Your competitor’s voice should not be the only one in the field. Get to setting a more strategic strategy and get in the game.
3. Online presence: If your business is online and you garner sales or business from your website, there is no reason why you should not use social media to cross promote your business. Making sure that your website has all the social media icons is a good way to start.
4. Brand awareness: Social Media has emerged as a new platform to build your brand awareness and advertise for the business in many ways. Your active business status on social media tends customers to take interest in your business and build trust. Holding discussions, small contests and quizzes etc will keep your customers engaged and let them know you are thinking about them. This way it is easy for the customers to contact you. Social media platform gives a voice to your business by building up a fun personality and connecting with your customers in many ways. This will help your business stand out from the crowd.
5. Start blogging: Blogging is a new and interesting way of increasing traffic to your website. Social media is an exciting way of getting people to know that you have a blog. As blogging is one of the best ways to promote your business, advertising it on social media is one for the effective ways of bringing more people to your website to read the blogs and be engaged with the business. Social media along with high quality content creation is one of the best ways to attract customers to your business and establish authority in your area of business expertise.
6. Client talk: Social media is the best platform to know where you are going wrong and what the customers need from you. It makes your response efficient and effective in the end. If your customers are happy with your business, you get positive reviews on and offline. It is important to answer all the queries posted by your customers in order to look professional. It is crucial for your business to be seen on all trending social media networks that your customers use. A happy customer means a happy business.
7. Follow Up: In the end, you need to make sure that your social media marketing efforts were successful. You need to follow up with your strategy, analyzing your tactics and methods. This will help you to understand whether or not you need to tweak, change, or try a new social media platform.
These tips make it easy for you to plan out all of the details of your social media marketing strategy. They will help you to understand how to speak to your audience, how to use the social media platforms effectively and how to grow your business successfuly.
7 Tips On How To Write Effective Articles And Grow Your Audience
There’s thousands, millions of article sites out there. You might even count blogs as article web sites and there are new ones popping up every day. The question is: what writing makes you want to read them?
1. You. You you you.
You. It’s all about you. When writing an article or a tutorial, make sure it’s directed to the person reading it. No one cares about what the author thinks, you want to get the job done. You don’t care about them. Make sure you don’t use words like “we, us, I” and use “you.” It keeps the article or tutorial personal.
2. Grammar
Keep the grammar casual, but still good. Do you want to sift through a mess of spelling errors and run-on sentences trying to figure out what the author is saying? No, of course you don’t. No one does. Spell check it, grammar check it, read over it once. Make sure your readers can understand you.
3. Examples
When you read an article, usually you want to see some kind of concrete proof about something the author is talking about. If the article you’re reading is a tutorial, you want to see the end result, right? So put it at the beginning. You don’t want to have to scroll all the way down to see what the final outcome of all your work is to decide you don’t like it. Put your examples at the top to show your readers.
4. Keep It Casual
Make sure your readers aren’t bored. If you’re going to be writing a long article, might as well make it fun for them to read. You don’t want to read an article straight from a science journal (unless it is a science journal), and even then it should still be somewhat casual. I’ve seen some science articles that are interesting because of how it’s written.
5. Originality
Put a spin on your writing. Make it your own. It’s cliche, yes, but do it! No one wants to read the same idea over and over. I know I’ve been somewhat guilty of it, but some rule breaking is allright. Like talking about myself here. It’s an example.
6. Bold Words
Bold words always help. So do lists, links, and quotes. Readers like you can skim for the bold words they’re looking for, and find what they want. It’s perfect for them. Saves time, and gets to the point.
7. Conclusion
Always have an awesome conclusion that wraps it up nicely. You always want to see that whole work of art brought together with a nice summation. So if they want to skip that boring article you wrote because they didn’t pay attention, you can hope they’ll read that nice summarized conclusion. Like this: Make the article personal, use lots of examples and styled text to make the article easier for the user, watch your grammar, and make the article your own and have fun with it!
Create the First Draft
Now you should have enough material for a first draft of the article. Your draft should be a similar process to your brainstorm. Just write. Don’t worry about being perfect. Think of it this way, no one will read your first draft. Plus, you will be refining the draft into an article. As you move through this process, you will see the article form.
Always refer to your outline and let it serve as the central point to your article. From my experience it is very easy to move away from the purpose of your article. Your outline will keep you on track to the purpose of the article (is you use it).
An outline does not only provide a plan for your article it serves as a way to get started with writing the article. Your outline skills will be something you will refine with practice. You’ll build momentum to creating the first draft of your article. You will eventually trust your self and become a very productive tool in writing articles quickly and effectively.
Social Media Sins: What To Avoid And Why [Infographic]
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The Important Aspects And Tips Of Blog Marketing
Blog marketing is a combination of many things all put together to make one great blog that is successful and that has many readers. However, if you think that you have done everything possible, chances are that you have not. Or that you should do more. When you are working on marketing a blog, you never get to a stopping point. There is always something that you can do to continue to grow and make your blog well known. What are these things you ask? Keep reading to find out.
Blog marketing will keep you very busy. If you have more than one blog going that you want the highest and the best rankings for, you may have to hire some help. However make sure that you have good content. If you do not have good content, there is no reason for your readers to come back to your blog after their first visit. Keep writing good content as well. If it starts to go down hill, you may find that your reader status does as well and that could hurt you in the long run. Good content is key.
Something else that many blog owners do not realize when they are marketing their blog is that it needs to be updated. Post content in your blog regularly for the best results. Maybe once a day is good for you? Perhaps you are more comfortable with one post a week? Whichever it is, be consistent with it and know that it will pay off to continue posting as you should.
Just having a blog about anything, or random subjects is not always a great idea. You have to have a niche market in order to market your blog successfully. For example, lets say one day you made a blog post on the current news, and the next day it was on your current marital situation. You will not be able to keep a blog audience posting off the wall things time after time. Find your area of expertise and run with it. You can be an expert on that market in your blogging community. Readers will go to your blog daily to find out what it is that the expert is going to say next. It really does work this way.
Make sure that your blog design stands out. You don’t want your blog to look and feel like everyone else’s, so make it different. Having your own look is a huge plus in the blog marketing world. You will find that most blogs all look the same and you can have your own look by just using HTML and adjusting the code to suit your taste. You are going to see that this will truly make a difference with your blog as well as your readers. Try to get a theme that is going to match the market that you are promoting in your blog. Doing so will make it look even more professional.
Do you know SEO? SEO stands for Search Engine Optimization. If you are not familiar with SEO, you need to get that way and fast. Using SEO will help you to market your blog to the fullest extent possible. Optimizing your blog posts as well as the HTML will get you results that you will love. Studying everything that you can find on SEO will help you immensely. You will find that there is so much more to bog marketing than just making a post on your blog everyday.
If you don’t all ready, be sure that your blog has the RSS feeds. Having these feeds will allow others to be able to link to you blog. Having many links a huge part of blog marketing that you want to take advantage of as well. When someone uses the RSS feeds from your blog, they are able to get the posts that you make, and will give you a link back from their blog, or website, whichever they posted it on.
Great Blogging Tips
Having a Google account and submitting a sitemap is almost a must when you are blog marketing. Doing so will allow Google to know how often you are updating your blog and they will automatically know of any changes that you have made to it as well. This will let Google get those new pages indexed faster and get them into search results much quicker than if you did not have the sitemap. There is a certain way you have to do the sitemap for Google, and they can explain that to you. Just know this is an important step to blog marketing.
Exchanging links with authority blogs and websites that are in your same market is another great way to get the word out about your blog. The authority sites are going to have a higher page rank, and will also be listed high in Google’s search results. So do some searches and check those out and see if they are up to exchanging links. If they are not, you could always just add those into your blogroll. You do not need permission to do that if they are not into linking. However, in the world of blogs, most blog owners are thankful for all links, and are willing to return the favor.
You are going to want to be sure that all of your posts are formatted and mobile friendly. Doing so will leave out any confusion for the search engines and you will have everything nice and neat and all organized. The label tags are there for a reason when you are dealing with blogs. So using them and not leaving them out is a great idea. Google like the mobile friendly blogs. So you gain higher rankings and more traffic.
Tracking is another part of blog marketing that is so very important. You want to be able to track your visitors and clickers to know where they are coming from. You want to be able to tell what keywords they searched on to find your blog and where they did their searching. Doing so will help take out all of the guess work when it comes to blog marketing. You will know what keywords are working, and which are not.