Tag Archives: keywords

Guide: 10 Effective SEO Tips

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Guide: 10 Effective SEO Tips
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1. Why You Need SEO

No SEO means very limited visitors and traffic to your website. If you do not implement SEO the search engines cannot rank your website with relevant keywords. They may not even index the website for months. Leaving you hanging around waiting for traffic that will never appear. Simply, no SEO, no traffic, no Money!

2. On Page and Off Page SEO

You will not achieve great success without doing them both. Many would argue on-page SEO and off-page SEO are just as important as each other. Your site can be optimised and ranking but off-page can sky rocket the traffic and make your site have authority A key factor to ranking higher in the search engines.

3. SEO is a Everyday Task

The quicker you start the better it will be. Leaving it for another time will mean more pages to optimise and less traffic hitting the website. No ALT tags, image tags, headlines is a disaster for your website. Will takes weeks or months to go manually. With SEO you save time and money.

4. Know Your Competition

Know where they are ranking and for what keywords. Knowing this enables you to compete with them. Without knowing this are blindly going about your business, use their work they’ve already done to boost your website higher.

5. Content is King

If you want it to rank higher in the SERPS you need to add new content and be improving the site each month. Creating new content means the Google bots will search the sites regularly and update their indexing. As you know the content is king. You must have valuable and helpful content for your visitors, your target market.

6. How to Avoid Issues and Penalties

Known issues are poor content, over use of keywords, advert heavy pages, low quality backlinks amongst a lot of other things. Research how to get rid of these penalties as the search engines will drop your site in the rankings and not allow it back until the problems are solved.

7. Do Not Copy Content

If Google thinks your content is copied it will downgrade this page or worse the entire website. Most pictures nowadays are copyrighted so be aware when using these images. If using content from else where always acknowledge the original source. As you know the search engines like Google are very smart now. So avoid the copy content and you’ll achieve higher rankings.

8. Blog

If you have a blog it’s important to add value and new content to your site. This way you give people a reason to visit your site. Write informative articles for your readers as often as you can.

9. Use Google Search Console

The search console enables you to find out what traffic you are currently getting and how many impressions you are getting and for what keywords. This is a very powerful tool to measure website traffic.

10. Google Business Pages

Google Business Pages can help you rank number 1, even if your website is not number one for a certain search. This is a crafty tool most SEO experts keep to themselves. Its easy to set up and great for local searches.

It’s very easy to learn more about SEO. Make your research and discover the new SEO trends and tips. You can search on google about the new SEO updates.

P.S.

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Keywords and Search Engine Ranking: What You Need To Know About

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Keywords are an important factor of producing a website and getting traffic. These are the terms which the search engines use to categorize and rank your webpages. For example, if your website is about “traffic building” then your keywords could include traffic,building traffic,website traffic, and so forth.

Keywords are an important factor of producing a website and getting traffic. These are the terms which the search engines use to categorize and rank your webpages. For example, if your website is about “traffic building” then your keywords could include traffic,building traffic,website traffic, and so forth.

The decision from many web designers and search engine optimizers has been to find as many keywords as you can. They inform you to search for keywords using online tools and software programs which can uncover primary keywords. At first this seems attractive, but it actually defies any reasoning.

Let’s take a look at the aim of the search engine. It’s job is to find pages that meet the detail search word that a web surfer has typed in. The more focused the pages it serves up that meet the search term, the better it is for users. search engines must be as accurate as possible in delivering the right things to their users. Otherwise the web surfer goes somewhere else.

If the page has hundreds, or thousands of keywords you’ll be a baffled. For example, is this web page about ‘article writing’, or is it about ‘feature writing for journalists’. They are different things. You’ll end up realizing the page is pertinent but not that pertinent. So you end up ranking the page down the list.

But what if the page only has the keyword ‘article writing’ and many times. You’re absolutely positive the page is about article writing and so you rank it higher.

Admittedly, it’s not quite as simple as that. But this is the notion of search engine technology. It is searching to find the most pertinent pages that meet the search term you enter.

What this means for Internet marketers is that you must separate pages for each keyword. Focus each page on each individual keyword. Use the keyword in headings, sub-headings, the page text, the page title tag and in the meta tags. Evade having pages which have numerous keywords as that simply confuses the search engines and lowers your rankings.

So overlook the belief that hundreds or thousands of keywords rank your pages high. Go for pages that meet single keywords and you will find your page will increase in traffic.

This ploy also works for Google AdWords. Each advert should employ just a handful of keywords – you get much better click through and cheaper advertising when you only have a few select keywords per advertisement. If you have hundreds of keywords you’ll find you’ll get better results by having keyword relevant ads and not having one advertisement with hundreds of keywords.

So go against the opinion of having your pages filled with keywords…Go with keyword specific pages to rank high.

Most web marketers have learned the old school way of building web pages filled with keywords that probably look like spam to the search engines. And you can be certain if they are seen that way, your pages will be lost in the millions of pages indexed by search engines everyday for surfers and prospective buyers looking for your product or service.