Tag Archives: management

Social Media: 8 Tips to Create an Effective Social Media Management Strategy [Infographic]

Social Media: 8 Tips to Create an Effective Social Media Management Strategy [Infographic]
Social Media: 8 Tips to Create an Effective Social Media Management Strategy [Infographic]

Do you know how to create an effective social media management strategy? Do you know how to become a successful social media manager?

Social Media: How to Create an Effective Social Media Management Strategy

You’ll need to create a plan to control your time spent on social media. You’ll become a competent social media manager if you follow these tips.

Have A Strategy
Prioritize Your Niche
Productivity Tools – Password Managers and Graphic Design Templates
Social Listening
Analyze and Plan
Create and Check Your Content Calendar
Schedule
Engage

Social Media: How to Create an Effective Social Media Management Strategy

Social media marketing is one of the most popular digital marketing methods. Because social media platforms such as Instagram and TikTok are used by billions of potential customers every day.

Marketing specialists (experts) from all industries are using these social platforms to promote brands and businesses.

Unplanned and non-strategic posting is rarely effective.

Social Media: How to Create an Effective Social Media Management Strategy

Social media is a component of every marketing strategy.

Businesses and brands are willing to re-evaluate their social media strategies to limit risk and maximize the chance to engage with customers worldwide and increase profits. (Harvard Business Review).

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Pro-Tip

How To Improve Your Social Media Marketing and SEO Strategy

Social Media Marketing and SEO Strategy
Social Media Marketing and SEO Strategy

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Social Media Management: Advantages and Benefits – 11 Do’s and Don’t You Need to Know [Infographic]

Social Media Management: Advantages and Benefits - 11 Do's and Don't You Need to Know [Infographic]
Social Media Management: Advantages and Benefits – 11 Do’s and Don’t You Need to Know [Infographic]

What Is Social Media Management? Advantages and benefits you need to know. How to improve your business.

Social Media Management: Tips and Benefits

Social media management describes the strategies and tactics used to manage your company’s presence on social media channels (Facebook, Instagram, Twitter, LinkedIn, etc,)

Social Media Management: Tips and Benefits

Engaging with your target audience through social media is a necessary part of every online marketing strategy.

Social media management can do wonders for your business (if you know what to do).

Here are some advantages and benefits you need to know about social media management

1. Boost Brand Awareness

 Social Media Management: Tips and Benefits

You need to publish high-quality content that is relevant to your target audience, to boost the brand awareness of your company.

2. Expand Your Reach

If your readers like, post, and share your content, their friends and followers will also see it. With every social media engagement, the reach of your content increases.

 Social Media Management: Tips and Benefits

Another advantage is that the reach you generate via social media can be measured. This allows you to evaluate the success of your social media activities and optimize them on an ongoing basis.

3. Improve Customer Experience

Community management helps you stay in touch with your target audience. You can answer questions, engage with them and gain relevant insights for your business.

 Social Media Management: Tips and Benefits

The big advantage is that when you respond quickly, users feel valued.

You will increase social engagement and reach. Also, you will improve the customer experience.

4. Improve Your Brand Reputation

 Social Media Management: Tips and Benefits

Social media allows you to build your brand’s image and improve it. Also, don’t be afraid to respond quickly and professionally to criticism

Taking a stand is a sign of courage and your customers will appreciate it.

5. Know The Latest Trends

By monitoring what’s going on in your industry and looking at your competition, you stay informed about the latest news, trends, and updates, but also get a better image of what you should avoid.

 Social Media Management: Tips and Benefits

Learn from the successes and failures of your competitors!

Some Interesting Stats About Social Media

there are 4.48 billion social media users worldwide, which represents nearly 57% of the total global population.

On average, 16.5 users join a social media platform every second. Quite impressive, right?

The average user is active on 6.6 different social media networks each month and spends approximately 2.5 hours daily on them.

With many other social media platforms on the rise, Facebook remains the world’s most widely used channel with 2.853 billion monthly active users.

 Social Media Management: Tips and Benefits

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WordPress: Stats and Facts You Need to Know [Infographic]

WordPress: Stats and Facts You Need to Know [Infographic]

WordPress is the most popular content management system (CMS) and now powers 37.6% of all websites on the internet. Here are some useful stats and facts about WordPress you need to know.

WordPress Stats for 2020

WordPress has a 60.8% market share in the CMS market

WordPress powers 14.7% of the world’s top websites

500+ sites are built each day using WordPress

The WordPress Plugin Directory features 55,000+ plugins

WordPress is also the fastest growing CMS platform

Also, 17 blog posts published on WordPress per second. And there are 37 million global searches made for the term “WordPress” on a every month. Furthermore, real-time WordPress activity data shows that each month, over 409 million people are viewing over 20 billion WordPress pages, with over 70 million new posts.

WP Plugins – Pretty Effective Tool

Plugins extend the basic functionality of the WordPress CMS to help users personalize their website or blog. There are many free and paid plugin options available on the market.

There are over 55,000 plugins on the WordPress Plugin Directory, with many new options added daily. Considering everything on the WordPress Plugin Directory, these plugins have collectively received over 1 billion downloads to date!

WP Themes

There are both free and paid themes available. Most WordPress use what you see is what you get (WYSIWYG) editors, which help the user see changes live as they configure them.

You can download many WordPress themes for free on the WordPress Theme Directory, which releases free default themes each year.

WP Security

The most common WordPress malware infections are backdoors, drive-by downloads, malicious redirects, and stolen passwords.

Security Stats

41% of WordPress attacks are caused by vulnerability on the hosting platform.

52% of WordPress vulnerabilities relate to WordPress plugins.

84% of all security vulnerabilities on the internet are the result of cross-site scripting or XSS attacks.

The core functionality of WordPress is to help users to start their blogs or business websites. Also, these days are used by many different kinds of companies. From small businesses to Fortune 500 companies.

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Money Management: Tips and Benefits [Infographic]

Money Management: Tips and Benefits [Infographic]

Life is much easier when you have a good money management plan. If you’re struggling with money management your life is full of stress and uncertainly.

Here are some tips and benefits you need to know about the money management plan.

Have a Budget: Many people don’t have a budget because they don’t have the time to create a budget or they think that they cannot follow the budget. So, Instead of focusing on the process of creating a budget, focus on the value that budgeting will bring to your life.

Use the Budget: Your budget is useless if you make it and don’t use it as a guide. Update it as you pay bills and spend on other monthly expenses. You should have an idea of how much money you’re able to spend.

Track Your Spending: Small purchases add up quickly, and before you know it, you’ve overspent your budget. Start tracking your spending to discover places where you may be unknowingly overspending.

Find the Best Prices: You can make the most of your money comparison shopping, ensuring that you’re paying the lowest prices for products and services. Look for discounts, coupons, and cheaper alternatives whenever you can.

Don’t Use Credit Cards: Credit cards are your worst enemy. When you run out of cash, you simply turn to your credit cards without considering whether you can afford to pay the balance.

Resist the urge to use your credit cards for purchases you can’t afford, especially on items you don’t need.

Practice:​ In the beginning, you may not be used to planning and putting off purchases until you can afford them. The more you make these habits part of your daily life, the easier it is to manage your money.

Save Money – Cut the Cost

You can identify how to save money without drastically changing your lifestyle. Do you have any memberships, subscriptions, or accounts that you are paying for but could live without?

For example, if you have a gym membership that you never use, it’s better to cancel it. If you buy a Starbucks latte every day, maybe it’s time to start brewing your blend at home.

It’s very effective to cut the small expenses, especially ones that don’t affect your life.

Create a Monthly Saving Goal

Create a monthly saving goal to get you in the habit of saving regularly. It’s great to feel secure because you know that you have money for extra difficulty like an accident, health problems, or whatever out of control.

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Social Media: 5 Tips for Effective Social Media Management

Social Media: 5 Tips for Effective Social Media Management
Social Media: 5 Tips for Effective Social Media Management

One of the biggest mistakes many marketers (beginners) make is that they use every social media platform and they thing that is the best way to promote their business or products.

But the truth is that successful marketers and businesses find success by focusing their efforts on 1-3 network where they feel they can successfully recruit customers or where their target audience is.

There is no reason to use social media platforms if your target audience is not there!

Here are some tips you need to know about effective social media management.

Automation Tools and Marketing

There are many tools to automate your social media marketing, like HootSuite, Sprout, Buffer, etc. Use them to schedule your posts, updates, and see analytics about your accounts.

Another effective automation option is IFTTT.com – You can use it for repetitive online tasks. For example, if you’d like a picture you post to Twitter to automatically be posted to Facebook IFTTT.com can do that.

Track the Audience

You can use a planning document that helps you identify and track the audience that will make the most impact on your business. It’s a planning document that will help you craft a solid social media marketing plan.

Track and Evaluate

Evaluate whether or not your social media marketing activities are effective and successful.

To do that, first decide what you want to track — new followers, likes, comments, etc.

Then decide on a timeframe you want to track.

You can use analytics dashboards that come with software platforms or build reports with analytics straight from your individual social media account.

Are you seeing gains in the key areas you set out to track? Regularly generate reports to track just that.

Test and Experiment

It seems like every day, a new social network appears. That’s why it’s important to test and experiment.

Live video streaming. The new trend – As apps and digital media become more adept at streaming media, the possibilities opened up by live video sure seem compelling. From breaking news, pandemic crisis, to baby’s first steps, live video can connect social media audiences around the world.

Instagram, Vine and Tumblr can also be powerful tools in the hands of marketers trying to get their message out. While they share many commonalities with the larger social networks that preceded them, Facebook and Twitter, these newer networks have plenty of opportunities to grow your business.

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