TikTok Live: Tips to Improve Your Marketing Strategy – TikTok Facts and Stats [Infographic]
Do you know how to improve your social media marketing strategy with TikTok Live? Want to learn stats and facts about TikTok? Here are some TikTok facts you need to know.
TikTok Live: Tips to Improve Your Marketing Strategy
LIVE viewership Live-stream shopping Building trust Content ideas Branding
Tips for TikTok LIVE
The TikTok team has some helpful tips for brands (TikTok LIVE).
Be consistent: Go LIVE regularly to establish a habit with your followers. Interaction: Use Q&A to interact with commenters, respond, and adapt to what the audience is interested in. Anticipation: Build a natural sense of anticipation – build, draw, cook, or do a countdown, make it engaging. Be active: Always have something visually interesting going on.
TikTok LIVE improves shopping and generates sales.
TikTok LIVE can improve brand awareness, but it is effective at driving sales, too. 50% of TikTok users have bought something after watching TikTok LIVE.
Statistics show that 1 in 5 live streaming users watch TikTok LIVE. 62% of users watch it every day. This allows brands to engage with their communities in real-time, daily.
Bitcoin: 17 Crazy Facts and Stats About Bitcoin [Infographic]
Are you interested to invest in a cryptocurrency like Bitcoin? Do you want to learn the basics before investing your money? Here are some facts you need to know.
Bitcoin: 17 Crazy Facts and Stats About Bitcoin
Between 2015 and 2022, the Bitcoin price increased by 10,000% More than 300 million people in the world use bitcoin 65% of crypto owners worldwide have bitcoin There are more than 12,000 cryptocurrencies in 2022 The complete amount of Bitcoin that exists is 21 million The total cryptocurrency value in 2021 is $2,43 trillion The USA is the biggest crypto-mining country in the world India has 100 million cryptocurrency owners – more than any other country El Salvador is the only country that adopted the bitcoin
Studies show that there are 300+ Million crypto users in the world. Companies accepting bitcoin payments were more than 18,000 in 2021.
55% of people in the US are willing to invest in Bitcoin over the next five years.
Bitcoin is by far the most popular cryptocurrency. Research shows that its price has increased by more than 540,000% between 2012 and 2021. Tether was the cryptocurrency with the highest traded volume in 2021.
Bitcoin Mining and Environmental Effect
Bitcoin mining uses high amounts of energy as well as CO2 emissions. How can we improve the bitcoin mining process while keeping the environment clean and sustainable?
Estimating Blockchain’s Worth: $394.6B in Revenue by 2028
Blockchain technology is expanding at an incredible pace. With its value almost doubling in 2021 to reach $5.88 billion, it is expected to increase in the years to follow, too.
Experts point to compound annual growth of 82.4% and $394.60 billion in revenue by 2028. With these projections in mind, it is safe to say that the crypto online gambling market is bound to boom shortly, too.
Discount Marketing: Facts You Need to Know – How to Increase Sales [Infographic]
Are you using discount marketing to generate new customers and increase sales? Do you know the facts of a discount marketing strategy? Here are some facts you need to know.
Discount Marketing: Facts You Need to Know
Performance metrics Top benefits of discounting Discount testing Keeping customers engaged Discount timing
Discount marketing is creating discounts to attract new customers by decreasing the price of a product or service for a limited time. The most popular types of discounts include holiday specials, flash sales, or sign-up offers.
Discount marketing has several pros and cons you should know. The key is to create an effective discount strategy. Tests are the best way to verify how your target audience interacts with different types of promotions and discounts.
The benefits of discounts
Product promotions enable you to cross-sell and up-sell your inventory. They help to get rid of a stock, by offering less-desirable items as part of BOGO offers or bundles. They bring attention to new items in your store. Product discounts create market differentiation if your competitors offer the same or similar products.
BOGO offers
BOGO offers (buy one get one free) is a great way to provide additional value to customers. If used strategically, BOGO promotions can also increase orders and help you get rid of products that do not sell anymore.
Discount marketing is an effective marketing tool to attract new customers and increase sales.
Pro-Tip
How To Improve Your Social Media Marketing and SEO Strategy
Here are some interesting Christmas facts you need to know. And 2 Famous Christmas Songs for You!
The tallest Christmas tree ever displayed was in Seattle, Washington. It measured 221 ft. tall.
When the Candy Cane was invented in Germany, it was made into a J for Jesus. The red stripes symbolize his blood.
Black Friday is not the busiest shopping day of the year. The two days right before Christmas are.
It is a tradition in Japan to eat KFC for Christmas. Orders must be placed two months in advance.
Jingle Bells was originally a song about Thanksgiving in 1857. It was also the first song ever played in space by astronauts, Walter Schirra Jr. and Thomas P. Stafford.
1 in 3 men waits until Christmas Eve to do their shopping.
Christmas came from the words Cristes Maesse meaning “mass of Christ.”
Christmas trees usually grow for close to 15 years before they can be sold.
Rudolph the Red-Nosed Reindeer got his start as an advertising gimmick for Montgomery Ward in 1839.
Paul McCartney earns $400,000 a year from his “Wonderful Christmastime” song, (which is widely regarded as the worst song ever recorded).
Christmas used to be illegal. Oklahoma was the last U.S. state to declare Christmas a legal Holiday in 1907.
Christmas is not Christ’s birthday as many believe. According to the bible, Christ was actually not even born in the winter.
Bing Crosby’s version of “White Christmas” is the highest-selling single of all time.
It only took six weeks for Charles Dickens to write “A Christmas Carol.”
Americans purchase 1.6 billion Christmas cards every year.
Visa cards are used about 6,000 times every minute during the Christmas season.
Franklin Pierce was the first President who put up an official White House Christmas tree.
December 25th was likely chosen because it coincides with the pagan festival Saturnalia where there was partying, gambling, and gift-giving.
Christmas lights were so expensive that they used to be rented rather than sold. An electrically lit tree was a status symbol in the early 1900s.
A Facebook study in 2010 revealed that two weeks before Christmas is the most popular time for couples to break up.
The top six Christmas tree-producing states are Oregon, North Carolina, Pennsylvania, Michigan, Washington, and Wisconsin.
From performers to maintenance workers, approximately 220 people are hired for the Disneyland Christmas Parade.
The first Christmas celebrated on American Land was in 1539 in Tallahassee, Florida. There were no trees or presents, just a religious mass.
The highest-grossing movie about Christmas since 1980 is Jim Carrey’s “How the Grinch Stole Christmas.” It came out in November 2000 and pulled in $260,044,825.
The Charles W. Howard Santa Claus School in Midland, MI hosts 130 Santas each year where they gather and learn about the history of St. Nick, popular toys, and Santa etiquette.
The abbreviation X in X-Mas is not an abbreviation. It actually stands for “Chi”, meaning Christ in Greek.
The most popular theory of why we leave cookies and milk out for Santa is because Dutch children would leave food and drink out for St. Nicholas on his feast day.
The concept of caroling had nothing to do with Christmas. Medieval carols were liturgical songs in the 12th century while traveling to different homes that came from a tradition in England of wishing good fortunes to your neighbors in exchange for gifts.
The Ancient Greeks considered the mistletoe an aphrodisiac, which is probably why kissing under the mistletoe will bring you luck in your love life.
The reason we give presents during Christmas is to symbolize the gifts given to Jesus by the three wise men.
TikTok 2021: Stats and Facts You Need to Know [Infographic]
TikTok has explosive growth and popularity as a social media platform. Also, it gets brands’ attention as an effective advertising platform.
TikTok 2021: Stats and Facts You Need to Know
Here are some stats and facts you need to know about TikTok in 2021.
With the TikTok app, you can make and share short-form mobile videos. TikTok videos are up to 15 seconds long, but now you can put together up to four 15-second segments and create a 60-second video.
Also, if you upload a video that was created elsewhere, it can be longer than 60 seconds.
Stats show that on TikTok there are 805 million monthly active users worldwide who view an average of 185 billion videos per month on their mobile devices.
The US population using TikTok has grown to more than 25% and is expected to surpass 28% by 2025.
Stats show that US consumers spend more time on TikTok per month than Facebook or Instagram.
Social Entertainment
People use TikTok differently than other social media platforms. They use TikTok more as an entertainment platform than as a way to connect with family and friends.
Other social media apps have mimic TikTok because “social entertainment” might be the next big thing for social content and communication.
Similar Apps.
YouTube’s Shorts
Instagram’s Reels
Snapchat’s Sounds and Triller.
TikTok Ads
TikTok has many options for ads and continues to expand, including:
Targeting options (demographics, content engagement, interests, and behaviors)
Variety of ad formats align with different outcomes
Creator Marketplace offers brands access to influencers
New eCommerce features like Dynamic Product Ads and Collection Ads to drive in-app purchases for brands
TikTok New Algorithm
New algorithm drives engagement
TikTok has two main user modes, ‘Following’ and ‘For You.’
The Following mode includes all the videos of TikTok creators you follow.
The For You mode is built on TikTok’s new algorithm which employs user interaction, information about the video, and account/device settings such as location, language preference, device type, etc.
Offered a view of the front lines, giving users a glimpse of service and healthcare workers’ lives
Helped people organize and speak out
Helped people stay connected—schoolmates, teachers, friends, parents, etc.
TikTok User Stats
TikTok already has up to 689 million monthly active users and about 2.6 billion downloads globally. 47.4% of TikTok users in the US are below 30.
Only 22% of American millennials and the GenZ population use TikTok.
The majority of TikTok users are teenagers within the age bracket of 13-16 years old. Only one in five millennials use the TikTok app.
47.4% of TikTok users are younger than 30.
21.7% of users are between 30 and 39, and 20.3% fall in the 40-49 category. Also, 11% of TikTok users are over 50.
TikTok users in the US make use of the app at least 8 times a day.
US TikTok users open their apps frequently, with each session lasting below 5 minutes (4.9 minutes). When compared to the average time spent on Facebook (4.7min), Snapchat (1.6 minutes), and Instagram (3.1 min) per session, you will find that users spend more time on TikTok than on other social networks.
51% of TikTok users are male.
According to TikTok stats, 5 out of 10 users on the app are male. Even though there are slightly fewer ladies on the app, they still create most videos.
TikTok users worldwide spend an average of 52 minutes on the app each day.
Algorithm-backed video content ensures that new videos are consistently offered to users based on their interests. As such, they get easily carried away, thus making the platform addictive.
9 of 10 TikTok users open the app multiple times a day.
Users tend to revisit the app many times daily (addictive app).
49% of US teenagers have used the TikTok app at least once.
TikTok’s design appeals more to Generation Z and young people.
TikTok is here to stay and it keeps growing.
It’s becoming more and more popular among teenagers globally. It is a great source of entertainment for people of all ages and interests.
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