In the last decade, infographics have changed the way marketers and brands digest, curate, and share content with their audiences.
Many online communities and social media sites like Pinterest, StumbleUpon, and Reddit, use infographics to capitalize on the visuals in marketing.
They grab the eye, make complicated data easier to understand, and are extremely shareable, but for non-designers, they can be a bit intimidating.
In this infographic about infographics, the content marketing software company, OneSpot shares valuable statistics about how to create and use infographics and why they are so important to a content marketing strategy.
Pulling facts from Google Trends, CMI, Unbounce, and others, here are a few of its highlights:
90% of data transmitted to our brains is visual!
Popular infographic types include Data visualization, Maps, Lists, Timelines, and Flowcharts.
Infographics are 30x more likely to be read than a text article
Not a designer? Try using one of the tools below to create an infographic on your own!
Read and share the full infographic from OneSpot below: