Tag Archives: post

Best Times to Post on Instagram in 2020 [Infographic]

Best Times to Post on Instagram in 2020 [Infographic]

Instagram is one of the most powerful social media platforms to build a social presence. More than 1.1 billion people use Instagram. To make the most of your social media strategy, you should know when your Instagram posts will be the most effective.

Here are the best times to post on Instagram in 2020

Posting during the hours of 9:00 AM to 6:00 PM during weekdays can help you to generate engagement. These posting times are a good starting point, but it’s very important to create a social media strategy so you can reach your target audience with your social content.

Industries such as technology, healthcare, travel, media, education, all have different peak times.

If you want to reach your target audience in your industry, you should discover relevant data to make the right decisions. This way, you will know the best day and time to post on Instagram.

You should understand how Instagram’s algorithm affects what people see. Instagram’s algorithm focuses on “recency,” so new posts are most likely to appear in users’ feeds.

Instagram’s algorithm also evaluates the engagement of each post when determining whether to present it to your audiences. If you know the best time to post on Instagram, you can generate engagement and help each Instagram post reach your target audience.

Also, some tools can help you to determine the best time to post on Instagram. There are built-in Instagram tools you can use—and other third-party tools are available, too.

With some research, you can determine the right tool, or mix of tools to understand the best time to post on Instagram,

If you have an Instagram business account, you can use Instagram Insights to analyze your follower demographics, engagement, and activity trends. The Instagram Insights analytics tool can help you make smart decisions about the best time to post on Instagram.

Also, you can bulk schedule posts sometimes weeks or months in advance. This lets you maintain an active and fresh social presence with less effort.

There are some Instagram scheduling tools you can use. Some have free starter plans, but you may need to use a paid business plan for best results. Often, tools like these offer a free short-term trial.

Be sure to take advantage of those opportunities to get a feel for several tools and decide which is the best fit for your needs.

Instagram should be an essential component of your social media marketing mix.

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5 Easy Ways to Open Your Blog Post with a Bang

5 Easy Ways to Open Your Blog Post with a Bang
5 Easy Ways to Open Your Blog Post with a Bang

What’s the second most important part of your blog post after the title?

Master copywriter Eugene Schwartz often spent an entire week on the first 50 words of a sales piece — the headline and the opening paragraph.

Just imagine how disappointed you’d be after crafting a killer headline for your post, only to lose readers with an opening that failed to carry the momentum.

A great headline mixed with a weak opening is like inviting someone into your house, only to slam the door in their face as they approach.

So, here are five ways to open your post that will capture the reader’s imagination and pull them deeper into your content.

1. Ask a question
Opening your post with a question is a rhetorical device (hence, the “rhetorical question”) that creates curiosity and gets the reader thinking.

Thinking equals active engagement with your writing, and that’s a very good thing.

2. Share an anecdote or a quote
Anecdotes are quick stories that can make people laugh or immediately establish the main point of your post.

A relevant quote from a recognizable authority can also work wonders when holding attention in those crucial opening seconds.

3. Invoke the mind’s eye
Producing a mental image in a reader’s mind is one of the most powerful things you can ever do as a writer, so expressly engaging the imagination is a powerful opening technique.

Activate the mind’s eye of the reader by using words like “imagine,” “picture this,” “do you remember when,” etc.

4. Use an analogy, a metaphor, or a simile
Analogies, metaphors, and similes are some of the most powerful devices available when it comes to telling a story in a single sentence.

This is a great way to capture a reader’s attention and also acts to provoke mental imagery that allows readers to tell a story to themselves.

5. Cite a persuasive statistic
Starting off with an interesting factoid that the reader just can’t ignore is also a great technique.

People love discovering new data, but only if it is unique, startling, or even shocking. The statistic should also be directly relevant to the point of your post as well.

Bonus tip
The third most important part of your blog post is the closing. A smart way to close is to tie back into your opening.

So, take a few minutes to review this post for which of the five techniques I didn’t use in the opening.

Source   www.copyblogger.com/

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7 Tips on How to Create an Effective Blog Post

7 Tips on How to Create an Effective Blog Post
7 Tips on How to Create an Effective Blog Post

 

These days more people and businesses run a blog, the quality of the blog content is becoming more critical. You need to create interesting and high-quality blog posts.

Also, Google loves blogs with fresh and quality content. So you can achieve higher rankings pretty fast.

Simply having a blog isn’t enough. Bloggers should create and follow a blogging strategy that produces high-quality content and helps build your reputation and grow your brand.

Here are 7 tips on how to create an effective, high-quality blog post.

1. Answer Questions – Listen to Your Customers

Save yourself a lot of time and frustration when it comes to thinking about valuable blog content. Listen to what your customers have to say about you and your business.

Your customers are asking questions about your products or services. Developing and writing blog content around the answers to their questions will attract new readers and keep your customers happy.

2. Plan Your Post

Just as you created a thorough plan for your business, you should take the same approach with all your blog posts. Proper planning speeds up the writing process and better ensures you do everything right the first time.

Outlines and bullet point making it easier for people to want to read your blog post from top to bottom without skipping anything.

3. Research Is Essential

As you plan your post, be sure you plan on doing some research. Specifically, make use of search engines to determine if someone has already tackled the focus of your blog post.

Even if someone has, that doesn’t necessarily mean you won’t be able to capture readers attention. You’ll need to tackle the subject from a different angle and put your unique spin on the subject.

Besides avoiding duplicate content, another reason to research is to learn more about whatever it is that you want to talk about in your post.

Being factual makes content marketing that much easier, and it’s easier to build trust.

4. Proofread Your Post – Spell Check

Imagine having one of the most well-planned and well-researched blog posts only to lose your audience’s interest with grammatical errors.

Run your post through spell check and free apps designed to check spelling errors, wrong word usage, etc.

If you want to go the extra mile, you can hire a professional proofreader to read your posts before publishing them, making them easier to read.

5. Include a Call to Action

Is there anything specific you want readers to do after reading your post? A successful blog post needs a clear call-to-action.

For instance, you can pose a question at the end of your blog and encourage readers to interact in the comments section.

Or perhaps the goal of your post is to churn up interest in a new product or service. Is there a contact form you’d like readers to fill out, or a newsletter for them to read?

It helps to have an effective call-to-action at the end of each post. Even if you just ask readers to share your post on social media if they found the material relevant, helpful, and valuable.

6. Easy to Read Posts

Focus on flow while you plan your posts. Blocks of texts can deter readers. Be sure to use headers and subheaders to divide sections. Make sure your content is easy to read on mobile devices. Shorter sentences and bullet points work well.

Create a video or an infographic that summarizes the key points of your post presents another way to deliver your message.

It also appeals to visual learners so you might attract new readers who prefer to watch than reading.

7. Attractive Title

Imagine writing an effective post only to have a few people read it because you used a lackluster title. You may feel tempted to use a title that has an air of mystery, to make it practically irresistible to pass up.

Make your research to discover more ways and tips about how to create high-quality and effective blog posts.

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