Successful blogging is a great tool for your content marketing strategy and your business. Also, many brands and marketers are using blogs because they are a pretty effective way to promote their products or services.
Successful Blogging: Tips and Platforms in 2021
A successful blog can attract, engage, and convert leads right away.
Also, blogging can help you to build long-term relationships with your customers. Successful blogs are designed to influence readers, gain their trust, and generating sales.
It’s important to build a strong content marketing strategy to stand out and succeed. So you need to create a successful blog in 2021.
Also, as a content marketer, you can use blogs to share information and educate people about complex topics, your niche, or the latest trends in your industry.
These days with high-speed internet and smart mobile devices you can reach easily a lot of interested people (Target Market) worldwide.
A successful blog will help your readers or visitors to remember your brand and increase your opportunities to generate sales.
You need to create high-quality articles to generate interest and build trust in your brand. Then your blog can convert them into customers.
Attention! it may take some time for your blog to start driving leads to your website. Blogging it’s a long-term process.
Top Free Blogging Platforms in 2021
If you are new to the world of blogging and content marketing, then you might wonder how to start a blog.
Here are some free blogging platforms you need to know. (Some are entirely free and others offer a freemium version).
- WordPress.org
The most popular option to build a blog. WordPress.org is used by nearly 42% of websites available on the internet right now.
WordPress.org is a free CMS platform and allows you to create a blog for your business or brand. But you need to develop the website yourself to integrate it, and you will have to find a hosting service to host it.
- Medium.com
A popular blog and article publishing platform. Medium has grown extensively since its beginning in 2012. Freelance writers, hobbyists, bloggers, and readers visit this platform every day.
The Medium can be an excellent tool for aspiring bloggers to start developing their blogging profile or even draw traffic to their blog or website through blogs published on the Medium platform.
All you need to do is sign up and start writing a blog post. It’s easy to create and structure the content for efficient reading. The platform focuses on the content you provide while it takes care of the page design and site performance.
If you have your domain (blog or website), you can easily link your Medium articles to it.
- Wix
Wix is a drag-and-drop website builder that is designed for business owners. You don’t need technical web development knowledge to create beautiful websites with a blog added to them.
Wix focuses on empowering brands to create their websites without hiring a web designer or developer.
Designed for small businesses, Wix offers the ability to customize the site according to your needs.
Additionally, Wix also offers an AI client designed to build a website for you according to your needs automatically. But it’s a premium option.
- Joomla
Joomla is used to build a variety of websites. But you need to know web development technologies like HTML and CSS. Joomla is best for websites that require a sense of finesse in their design and functionality.
With Joomla, you can build a blog and also a website to connect with your blog. Joomla has many templates for various business niches and an extensive library of plugins and extensions make this a great option to build a website.
Completely free to download and use (like WordPress.org).
Last Tip
There are many more options to choose from and start your blog. Each of these platforms has its benefits and drawbacks. Make your research and decide which blog platform it’s the best for your business.