Website speed has is very important to improve user experience, SEO strategy, conversion rates, and sales. Website speed is essential to generate targeted traffic and engagement.
Here are some effective tips about how to improve website speed.
- Test Website Speed
Website speed tests will help you to improve your website. A speed test will help developers to identify the areas that slowing your website, and then they can fix it.
There are many site speed tests for measuring performance (free and paid). WebPageTest.org has several free tests and produces detailed breakdowns of how quickly individual elements of a page load.
Google also offers PageSpeed Insights for detailed performance testing.
- Use a CDN (Content Delivery Network)
CDNs boost the speed of websites by caching content in multiple locations around the world. CDN caching servers are typically located closer to end-users than the host server. Using a CDN can improve a lot your page load time. CDN is pretty fast.
- Optimize Images
Images often need a long time to load on a website because image files tend to be larger than HTML and CSS files. But image load time can be reduced via image optimization.
You can use image optimizers to reduce the resolution, compressing the files, and reducing the dimensions of your images.
- Use Browser HTTP Caching
The browser cache is a temporary storage location where browsers save copies of static files so that they can load recently visited webpages much more quickly, instead of needing to request the same content over and over.
Instructions for browser caching go in the headers of HTTP responses from the hosting server. This reduces the amount of data that the server needs to transfer to the browser, shortening load times for users who frequently visit certain pages.
- Minimize the External scripts
Any scripted webpage elements that are loaded from somewhere else, such as CTA buttons, or popups, need to be loaded each time a page loads. Depending on the size of the script, these can slow a webpage down.
- Don’t Use Many Redirects
A redirect is when visitors to one webpage get forwarded to a different page instead. Redirects add a few fractions of a second, or sometimes even more seconds, to page load time. Redirects are sometimes useful but don’t use many redirects.
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