TikTok starts to promote educational content on the platform. TikTok added a new STEM feed, a new topic stream focusing on science, technology, engineering, and math content.
TikTok: STEM A New Feed to Promote Educational Content
As explained by TikTok:
“Education-based communities already thrive across TikTok. STEM-related hashtags have received over 110 billion views, connecting a dynamic community of people over shared interests.
We’ve designed the STEM feed to serve as a destination for those looking to dive into these enriching topics further.
Whether encouraging aspiring scientists to work out experiments in comments sections or helping a new programmer learn to code.
The STEM feed provides a space for co-learning, inspiration, and enrichment.”
The feed will provide various educational insights based on scientific exploration and keep the feed stocked with informative, helpful content.
A new approach by TikTok or a new trick?
TikTok wants to highlight its value to US regulators (they want to ban TikTok) or is TikTok changing and want to promote educational content?
Probably it’s a combination!
The Chinese version of TikTok (Douyin) already promotes educational content, as opposed to the dancing and prank videos that often fill TikTok user feeds.
Chinese Government wants to manage what young people see. If TikTok promotes more positive (educational) trends will inspire the youth to aspire to more beneficial elements, via Douyin trends.
TikTok wants to improve its image as a brand and avoid troubles with the US government.
TikTok is a successful social media platform that influences other platforms. If TikTok provides educational content soon and the other platforms will follow.
More Videos – https://www.tiktok.com/@marketing_money_now
Pro-Tip
How To Improve Your Social Media Marketing and SEO Strategy
