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Why Product Reviews Are Very Important for Your Business [Infographic]

It’s proven. Online products with many positive reviews increase your sales and your profits. Reviews are very important for your business. You need to know that around 88% of consumers trust online reviews as much as they trust personal recommendations from their friends.

People often look at reviews to know if a business or a product is credible or not. Here are some tips about why product reviews are very important for your business.

  1. Reviews Increase Your Sales

These days people usually flock to sites that offer complete reviews before they buy a product. With the help of reviews, they often decide to which brands or products to go for. Many positive reviews about your brand will generate more sales.

This makes sense because they would want to know how good the product is from someone who has bought it first hand before they buy it themselves.

Having a good review of your product will boost your conversion rates (and sales).

  1. Reviews Build Your Credibility

Your business also needs credibility to sustain long term growth. Even if you have a lot of customers, your company needs credibility and integrity to sustain those customers.

Online reviews can help build up your credibility because people will see many positive words about your brand.

Also, you should not ignore the bad reviews. It is very important to address the problem right away so that you can show the people that your company does have good customer service.

  1. Reviews Can Improve Your SEO Strategy

Good reviews will help your business to rank higher in organic search results. Since your brand will be mentioned a lot in reviews, your brand will become more relevant in the search engine results.

  1. Reviews Will Drive Targeted Traffic to Your Site

Reviews can help drive more customers to your site (Targeted Traffic). If a reader is reading a review of your product and is interested to buy it, the next step is to visit your site.

  1. Reviews Can Help to Spread and Grow Your Brand

Reviews can also be used as a marketing tool to promote your brand. Think of it as a viral type of marketing. One review will lead to many more people creating reviews. When a lot of people write reviews on different platforms, then your brand name will spread.

With your brand name spreading in a good way, you will be getting free marketing from your satisfied customers. This will not only build awareness of your products or services but loyalty as well since your reviews will show that your brand has good credibility.

Reviews can play a big role in whether your brand will be recognized as trustworthy or not.

Important Tip. Your business should have your website to help showcase the reviews and testimonials from your customers.

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Tips and Stats About Product Videos [Infographic]

Tips and stats about product videos in this infographic. Why you need to create product videos to increase your sales…

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How to Increase Your Sales With Product Reviews [Infographic]

How to increase your sales using product reviews in this infographic. Discover the secrets about how to grow your business and your income…

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Niche Tutorial: How to Find a Proven Product to Promote

 

Affiliate Marketing is one of the most popular and best ways to start your online business and make money online. When promoting an Affiliate Offer, you simply recommend a product that provides value to your niche target audience.

This doesn’t require a lot of effort to set everything up. You can do it by directly promoting the Affiliate offer or send the traffic to your Squeeze Page to build your email list.

You can set up the whole funnel in less than an hour to get ready to start sending visitors to your offer.

Many Affiliate Marketers (especially newbies) fail because promoting Affiliate Marketing products require to know some basic steps. If you skip one or more steps, the odds of people buying your recommended Affiliate Products becomes lower.

Here are the 4 main steps you need to know.

Choose Your Niche

This is the first and most important step to success. If this step isn’t done correctly, everything else almost won’t matter. You need to choose a niche that is proven to be profitable and with high demand.

This will definitely increase the odds of other people buying your products or Affiliate Products that you recommend.

Attention! Not all niches are the same in term of demand and profitability. This is a very common mistake most marketers do. They think that they can just go ahead with any niche and start promoting right away.

Most proven profitable niches are Health, Wealth and Relationship. However, there are many other niches that are profitable and with high demand. There are five main factors to consider when choosing your niche:

Passion: It is far better to choose a niche that you’re passionate about. This helps you to continue to take actions after each failure. Loving what you do is a great weapon to have to make your business successful.

However, this by itself isn’t enough because you need to choose a niche that’s profitable as well.

Evergreen: It means niche that is always demanded and never gets old. Wealth, health and relationship are great examples of evergreen niches. That’s because at all time people look for ways to make money, become healthy and find a relationship or maintain it.

Whatever niche you choose, it’s far better than it’s evergreen to keep profiting from your products not only for a certain amount of time.

High Demand: This is the most important factor to consider for product creation. The niche should be on demand by others in order to make sales. No matter how great your product is, if not high demand, it will barely make a few sales but not a sustainable business that you may maintain and scale up.

Specific: Choosing a broad niche isn’t going to bring you targeted traffic. This is because you didn’t make it clear which segment your chosen niche is. For example, if you make a product and only indicated that it’s about wealth, this is a wide topic to talk about.

Because wealth could be Internet Marketing, Forex, Real Estate, Physical Business, and the list goes on. By only indicating that it’s about wealth, you’ll get traffic from all these segments and most won’t need what you provide.

However, if you specified it’s about Affiliate Marketing, then more targeted people will see your offer and you’ll more likely make sales and get sustainable income online.

Digital Product: Some niche or products are highly demanded but can’t make Digital Products out of it. For example, T-Shirts are highly demanded, people buy T-shirts every day. However, if you make a Digital Product about it will it be as much demand? Who wants to watch or read about T-Shirts?

People like to wear them. But Affiliate Marketing is a product that can be is highly demanded if done as Digital Product.

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Build Your Platform

This step is a great way of marketing yourself and becoming an authority (expert). Using this step, other people see your work and know that you know what you’re talking about, not just someone who’s only willing to promote products to make sales.

There are four great platforms to use:

WordPress: Every successful Internet Marketer has a WordPress website or blog. WordPress is an easy to use website creation tool and mostly the easiest way of creating websites nowadays.

It just requires some steps to make your website ready to be live. You can create any type of webpages using WordPress, one of the most common ones is a blog. Internet Marketers create a blog to create content that provides value to others and may also promote products.

Facebook: You can take advantage of this huge platform by creating a page creating content that gets you tons of visitors who may turn to your ongoing customers. Your content will be ranked high because of the power of Facebook online.

People like searching for Facebook Pages related to their needs and this creates a huge opportunity that you may take advantage of.

YouTube: YouTube is the most popular video website. The great things about videos are that they create more engagement than text or audio. People enjoy watching videos and they learn more on video tutorials than reading reports or blog posts.

This is a huge opportunity for you to keep creating valuable videos on a regular basis. This helps you to rank your videos higher and thus get more visitors to watch your videos.

Also, there are many other social media platforms you can use to promote your products or services. Make your research to discover the sites that prefer most of your target audience. So you will know how to reach them pretty easy.

Grow Your Audience

As you know, traffic is the bloodline of any business online and without it, there is no business.

Here are five powerful traffic sources:

Social Media: This is a great way to get traffic online. Almost everyone uses at least one Social Media platform which is a great opportunity to work on. But this of course requires some work by creating content on a regular basis on matters that other people need to know about.

PPC: Stands for Pay Per Click is an internet advertising model which directs traffic to a specific website. You create an advertisement (text and/or image) that when visitors click it redirects them directly to your website. If used correctly, you get highly targeted traffic for your business which increases your sales and income consistency.

Blog: As we said above, blogs are very powerful in term of branding yourself and becoming an authority. You get free highly targeted traffic and you get them to trust you and buy products from you because they’ve seen that you can provide them value with each product you provide.

YouTube: Video Marketing is a very powerful weapon to use nowadays and so you may take advantage of it. You can create some informative tips, product reviews, ongoing tutorials and much more using the power of YouTube. You get free highly targeted traffic and people will enjoy watching your videos and learn from you.

Promote Products

This step provides you a great way of getting sales online either by selling your own product or promoting other people’s products.

Here are the websites that provide great products to promote:

ClickBank.com: This is one of the most popular affiliate websites online. It has a product of almost all niches online which helps you to choose the niche you want to make your business on and choose products that are proven to sell.

Warriorplus.com: This is another great affiliate website to consider, but only if you’re in money making a niche. All products there money making techniques so if you’re in a different niche you can just skip this website.

JVZoo.com: Similar to warriorplus.com but with products of higher prices generally.

Mucheye.com: This website is very useful because it shows products that didn’t launch yet. This allows you to be more prepared to promote the product you choose and will have less competition because most people promote launched products. It shows products of warriorplus, JVzoo and some other affiliate websites.

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How To Create and Launch Your Product Successfully

The main reason you want to create a product launch is that this will create hype and buzz. And by creating hype and buzz, you’ll be able to ensure that people are more receptive to your product when it goes live.

 

The main reason you want to create a product launch is that this will create hype and buzz. And by creating hype and buzz, you’ll be able to ensure that people are more receptive to your product when it goes live.

The best way to make people want something is to tell them they have to wait. This also gives them time to save the cash and generally, it means that when the product goes live, a lot of people are going to buy it.

A product launch can help you to build authority. Simply by launching a product rather than releasing it quietly, you make that product seem far more desirable and much more interesting and this means that you get many more sales when it eventually goes live.

Verifying an audience is very important to your success. In other words, you need to ensure that there are people out there who actually want to buy your product before you go ahead and spend time developing it.

By having a product launch and a build-up to that launch, you’ll be able to consult your audience and ensure that they actually want to see your product before you spend a lot of time and effort to make it happen.

You can ask your audience for ideas and essentially end up making the exact product that they request, thereby essentially guaranteeing your success!

Creating Awesome Products

When it comes to building digital products to sell, there are a large number of different types of product that you can create. You can make an eBook for instance, or you can make a piece of software.

One of the very best options, though, is to create video content and sell it as a course, a seminar, etc. A video will automatically lend itself to easily creating lots of marketing materials and is generally something that you can market very easily.

You Need Video Equipment

Up first is the equipment you’re going to need. If you intend on making high-quality videos, then, of course, you’re going to need a good, high-quality video camera in order to film those videos.

You also need a tripod and this will further help you to film yourself without hiring a team. You’re going to want to light too and a good option here is a softbox. In many cases, the lighting is actually more important than the camera! Good sound is likewise essential, so get a lav mic that you can use.

Editing and Presentation

Also highly important, is that you have great presentation skills so you come across as a professional sounding individual and so that the video will be engaging.

From there, it’s all about the way you edit the video together; and you’re going to need a good piece of software such as Final Cut Pro or Adobe Premiere Pro to do that with.

It’s a lot of work but if you pull it all off, you’ll be left with something that sells itself!

How to Create a Product to Sell

If you are looking to start up your own business then creating products that you can sell and deliver via the internet is the cheapest and easiest solution. The internet can help you at many stages of your product creation. It’s an excellent source of ideas and an easy way to research whether there is likely to be a demand for your product.

You can access and download many of the resources you might need for creating your product. And, of course, it is fantastic for launching your product in so many different ways.

Expert Interviews

Conducting and compiling interviews with experts in your niche is one of the fastest and easiest ways to create a must-have product. It may seem a daunting prospect to approach these leaders but surprisingly many of them are only too happy to give you an interview.

They love to talk about their area of expertise and are eager to reach out and get their message to as many people as possible and make a big impact. If you really are intimidated then you could start by interviewing rising stars who are successful but less well-known.

To prepare you need to consider what questions your potential customers would like answered. You can start by listing the questions you want to know the answers to or wanted to know before you moved on to a higher level of understanding and experience in your niche.

You can survey your potential market regarding the challenges they are facing and most want solutions to. It would be helpful to send your interviewee the questions in advance so they can be fully prepared.

Articles/Blog Posts into an eBook

The second really quick way to produce an online product is to use articles or blog posts that you have already written and compiled them into an ebook. Even though people could potentially get all of this information for free by reading all your articles or posts, you are making it quicker and easier for them by combining them into one source.

You are also giving them a structure so that can grasp how all your nuggets fit together to help them learn and achieve the desired end result. Apart from cutting and pasting the information into the right order, you will need to tie it all together by adding a suitable introduction and final summary.