Instagram is one of the fastest-growing social media platforms. It has 1 billion monthly active users (MAU). So you can make money on Instagram if you know the latest tips, tricks, and techniques of Instagram marketing.

On Instagram, you can build a following and drive awareness and traffic to your business.

Instagram: How to Make Money Online With Insta

Here are some useful tips you need to know about how to make money online with Instagram.

Instagram users spend an average of 53 minutes on the platform every day. And they’re not just scrolling, they’re engaging. Instagram generates almost 4x more interactions (likes, comments, shares) than Facebook.

More than 80% of Instagram users say that the platform has inspired them to buy a product or service. With over 1 billion users that’s a massive market of potential customers and followers.

Instagram Tips

1. Instagram Sponsored Posts – Influencer Marketing

Sponsored posts are a popular way to make money on Instagram. Brands pay Instagram users to promote their products (it’s a form of influencer marketing).

You don’t need 700K or 2M followers to become an Instagram influencer. Micro-influencers (1k to 10k followers) are very successful influencers.

Brands care more about engagement rate. If your 10K followers engage with your content at a higher rate than a 100K follower account, you might be a better fit for many brands.

2. Affiliate Marketing

Affiliate marketing is when you promote someone else’s product and then receive a commission when a sale is made through your affiliate link.

With Instagram, you can promote affiliate products through your posts or your Instagram Stories.

But with Instagram is it isn’t always easy to get people to click links (especially since links are not clickable within the post captions).

You also need at least 10,000 followers (or verified status) to be able to get the coveted “swipe up” feature in your Instagram Stories. This feature makes it easy for followers to “click” your affiliate link.

Joining affiliate programs is easy. But if you want to get exclusive affiliate partnerships with some brands, you’ll need to show high follower counts and engagement rates.

You can find affiliate programs for many of the products and services you already know and love.

3. Use Instagram to Sell Your Products

You could sell physical products (like apparel and beverages) or digital products (like courses and eBooks).

How to sell your products on Instagram:

Instagram Shoppable Posts: If you meet Instagram’s requirements, you can add shoppable tags to your product images.

This lets followers see price tags and even click straight from the product image to the sales page.

Instagram Shoppable Stories: Highlight products and services in your Instagram Stories, and then drive your viewers to “Swipe Up” to visit the eCommerce page.

4. Become a Brand Ambassador on Instagram

Brand ambassadors are typically long-term relationships. Become a brand ambassador for the right companies and that could be a full-time job.

Before becoming a brand ambassador on Instagram, brands require:

Followers
Engagement
Experience
Activity

As a brand ambassador, you’ll be a representative of that company. You’ll need to be a little more conscious and intentional with everything you post.

A brand ambassador is a lucrative Instagram money-making tip. Especially if you already love and use the products you’re promoting.

5. Sell Photos on Instagram

Instagram is a place to share photos and videos. So it’s a perfect platform to sell your photos or images.

You can post your images on Instagram to find buyers.

6. Drive Instagram Traffic to Your Website

You can use Instagram to build a following and drive traffic back to your website or business. There, you can sell to your audience or monetize with ads.

Once you get traffic to your website, you can do whatever you want. You can turn your organic traffic into email subscribers or you can drive them to your products and services.

Also, you can run affiliate programs on your website to earn money with affiliate marketing.

7. Cross Promotion on Instagram

Ask your Instagram followers to engage with you on other channels and ask your audience on other channels to come to follow you on Instagram.

Focus on building a community rather than followers on a single platform. Each channel has a purpose, and while Instagram is a great money-making tool, other platforms are better suited to making the final sale.

Last Tip

Attention! Never purchase Instagram followers. They’ll hurt your engagement rates and destroy your credibility.

Experiment and have fun. Instagram is an innovative platform that’s always coming out with new features like Reels or Stories. Don’t be afraid to try using Reels, Stories, go live, and IGTV.