Tag Archives: impact

Social Media Report: Impact of Influencers and Video on Consumer Decision Making [Infographic]

Social Media Report: Impact of Influencers and Video on Consumer Decision Making [Infographic]
Influencer marketing is a key social media industry trend of the moment, but what makes it so effective, and how are consumers actually responding to influencer-generated content? Olapic is looking to publish the full report shortly, but you can get a snapshot of some of the key findings in the below infographic.