You like social media and you have added your business to various social media platforms. But do you know how to grow your social media accounts?

Attention! Don’t fall into the trap of creating social accounts and then wait for everyone to start following you. This is a big mistake. You need to take action and start following interesting, relevant, social media accounts.

Social Media: How to Grow Your Accounts in 2021

Here are some useful tips about social media and how to grow your accounts in 2021.

1. Target Market – Target Audience

Identify your target market. You can target a certain geographical area or certain countries. Also, if you get followers who like your posts and share them, but they are outside your target market, then you should still connect with them.

These social media followers can help to grow your account and your business. Connect with them and build relationships.

2. You Need A Plan

A growth plan or schedule will help you to keep on track. You might want to connect with 30 new accounts each week or you need 50-100 new followers every month. Create a schedule and work on it.

3. Reciprocation – Give and Take

If a follower likes and shares your content, reciprocate! (Give-Back). Otherwise, they will soon stop! Every time a follower or followers share your content, you need to share their content. Don’t forget that they help you so you need to help them too! That’s social media. Be active and help your followers. If you want only to take you will fail!

4. Build Personal Connections

People like to buy from people that they know and trust. Share some personal posts. Share pictures of you and the team or share interesting memes that will help you to connect with your followers on a more personal basis.

These kinds of personable posts will allow your followers to feel much more connected with you and your business.

5. Quality Over Quantity

Don’t spam your followers. Daily posting for marketing content is just fine. But too much marketing content can be viewed as a spammy account, especially if there is no other activity other than marketing posts.

If the balance is wrong, then you will start to lose followers. Instead of advertisements, why not share knowledge, tips, tricks, or even funny posts. These kinds of posts can establish you as an expert in your niche or topic.

6. Appreciation

If a person or business share your content, you should appreciate and thank them. If you are tagged in a post, recommended or you have supportive followers that constantly like your content, then show your appreciation. They will feel happy and they will help you more.

7. Positivity

Famous Maya Angelou has said, “People will forget what you said, people will forget what you did, but people will never forget how you made them feel”. If you can make someone smile, then do it! Think positive.

Positivity is a very attractive quality! Positivity will help not only to retain your followers but will also attract others.

It’s important to follow the rules of social media platforms you use and participate in. You need to help your followers and provide quality, helpful, content. You can grow your social media accounts but you need an effective plan and a positive way of thinking.