{"id":30336,"date":"2023-02-18T04:54:49","date_gmt":"2023-02-18T02:54:49","guid":{"rendered":"https:\/\/www.bestprofitsonline.com\/myblog\/?p=30336"},"modified":"2023-02-18T04:54:51","modified_gmt":"2023-02-18T02:54:51","slug":"influencer-marketing-stats-and-facts-about-micro-influencers","status":"publish","type":"post","link":"https:\/\/www.bestprofitsonline.com\/myblog\/influencer-marketing-stats-and-facts-about-micro-influencers\/","title":{"rendered":"Influencer Marketing: Stats and Facts About Micro-Influencers"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><a href=\"https:\/\/www.bestprofitsonline.com\/myblog\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2023\/02\/full-length-shot-surprised-beautiful-ladies-looking-camera_171337-11249.jpg\" alt=\"Influencer Marketing: Stats and Facts About Micro-Influencers \n\n\" class=\"wp-image-30337\" width=\"492\" height=\"736\"\/><\/a><figcaption class=\"wp-element-caption\">Influencer Marketing: Stats and Facts About Micro-Influencers<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Micro-influencers (10K to 100K followers) are an excellent solution for brands and businesses to reach their target audience, increase sales, and get a better ROI.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Working with macro-influencers doesn\u2019t necessarily mean better results. Often, smaller influencers can be the perfect partner for your business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Influencer Marketing: Stats and Facts About Micro-Influencers<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"nv-iframe-embed\"><iframe loading=\"lazy\" title=\"Influencer Marketing Facts About Micro Influencers#shorts\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/gQ3gl_Jmvmc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Here are some facts you need to know.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Cost<\/strong><\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Mega-influencers are very expensive for small businesses.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fortunately, micro-influencers with a smaller following are more affordable, giving your small business much flexibility and better results.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Micro-influencers tend to be more active and overdeliver in partnerships, which is an advantage for your business.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><a href=\"https:\/\/www.bestprofitsonline.com\/myblog\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2023\/02\/happy-businesswoman-reading-email-while-being-hotel-room_637285-7582.jpg\" alt=\"Influencer Marketing: Stats and Facts About Micro-Influencers \n\n\" class=\"wp-image-30338\" width=\"530\" height=\"353\" srcset=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2023\/02\/happy-businesswoman-reading-email-while-being-hotel-room_637285-7582.jpg 900w, https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2023\/02\/happy-businesswoman-reading-email-while-being-hotel-room_637285-7582-768x512.jpg 768w\" sizes=\"auto, (max-width: 530px) 100vw, 530px\" \/><\/a><\/figure>\n\n\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li><strong>Demand<\/strong><\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Micro-influencers attract less interest (demand) but they can help your business. Less demand means they\u2019ll be more willing to work with you and help to grow your business.<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"3\">\n<li><strong>Audience Relationship<\/strong><\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Micro-influencers have better relationships with their followers or audience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you\u2019re targeting a specific demographic, finding the right micro-influencer in that community can boost your business and sales.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><a href=\"https:\/\/www.bestprofitsonline.com\/myblog\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2023\/02\/female-student-studying-online-with-laptop_1163-3854.jpg\" alt=\"Influencer Marketing: Stats and Facts About Micro-Influencers \n\" class=\"wp-image-30339\" width=\"543\" height=\"361\"\/><\/a><\/figure>\n\n\n\n<ol class=\"wp-block-list\" start=\"4\">\n<li><strong>Engagement<\/strong><\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Micro-influencer engagement rates are excellent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Their interactions with their audience are personalized and genuine.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Statistics and Facts<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">47.3% of all creators are micro-influencers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In 2021, micro-influencer market shares saw a 2% increase, going from 89% to 91%.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><a href=\"https:\/\/www.bestprofitsonline.com\/myblog\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2023\/02\/she-s-showing-modern-laptop_329181-11434-1.jpg\" alt=\"Influencer Marketing: Stats and Facts About Micro-Influencers \n\" class=\"wp-image-30340\" width=\"543\" height=\"361\"\/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">90% of surveyed marketers say they prefer working with micro-influencers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">82% of consumers say that they like to follow a micro-influencer recommendation more than mega-influencers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Now you know why micro-influencers are better for your business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Find micro-influencers and create a new influencer marketing strategy to promote your business in 2023.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">More videos &#8211; <a href=\"https:\/\/www.tiktok.com\/@marketing_money_now\" target=\"_blank\" rel=\"noopener\" title=\"\">https:\/\/www.tiktok.com\/@marketing_money_now<\/a><\/p>\n\n\n\n<h1 class=\"wp-block-heading\">Pro-Tip<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">How To Improve Your Social Media Marketing and SEO Strategy<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><a href=\"https:\/\/www.bestprofitsonline.com\/myblog\/insta\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2023\/02\/tumblr_4cf32514c914989545a70ee775c42b3a_6a29910e_500.jpg\" alt=\"Social Media Marketing and SEO Strategy\n\n\" class=\"wp-image-30341\" width=\"569\" height=\"629\"\/><\/a><figcaption class=\"wp-element-caption\">Social Media Marketing and SEO Strategy<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.bestprofitsonline.com\/myblog\/insta\/\">https:\/\/www.bestprofitsonline.com\/myblog\/insta\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Micro-influencers (10K to 100K followers) are an excellent solution for brands and businesses to reach their target audience, increase sales, and get a better ROI. Working with macro-influencers doesn\u2019t necessarily mean better results. Often, smaller influencers can be the perfect partner for your business. Influencer Marketing: Stats and Facts About Micro-Influencers Here are some facts&hellip;&nbsp;<a href=\"https:\/\/www.bestprofitsonline.com\/myblog\/influencer-marketing-stats-and-facts-about-micro-influencers\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">Influencer Marketing: Stats and Facts About Micro-Influencers<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[519,23,1037,2929,2072,3449],"tags":[10,821,1023,12,3423,359,429,125],"class_list":["post-30336","post","type-post","status-publish","format-standard","hentry","category-business","category-marketing","category-social-media","category-startups","category-video","category-work-from-home","tag-business","tag-facts","tag-influencer","tag-marketing","tag-micro-influencer","tag-promotion","tag-stats","tag-success"],"_links":{"self":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/posts\/30336","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/comments?post=30336"}],"version-history":[{"count":0,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/posts\/30336\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/media?parent=30336"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/categories?post=30336"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/tags?post=30336"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}