{"id":26084,"date":"2021-09-21T04:31:11","date_gmt":"2021-09-21T02:31:11","guid":{"rendered":"https:\/\/www.bestprofitsonline.com\/myblog\/?p=26084"},"modified":"2021-09-21T04:31:12","modified_gmt":"2021-09-21T02:31:12","slug":"ecommerce-9-marketing-trends-to-grow-your-business-in-2021","status":"publish","type":"post","link":"https:\/\/www.bestprofitsonline.com\/myblog\/ecommerce-9-marketing-trends-to-grow-your-business-in-2021\/","title":{"rendered":"eCommerce: 9 Marketing Trends To Grow Your Business In 2021"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full is-style-default\"><a href=\"https:\/\/www.bestprofitsonline.com\/myblog\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/1-eCommerce-Marketing-Trends-In-2021.png\" alt=\"eCommerce: 9 Marketing Trends To Grow Your Business In 2021\n\n\" class=\"wp-image-26085\" srcset=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/1-eCommerce-Marketing-Trends-In-2021.png 1080w, https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/1-eCommerce-Marketing-Trends-In-2021-768x768.png 768w, https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/1-eCommerce-Marketing-Trends-In-2021-150x150.png 150w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/a><figcaption>eCommerce: 9 Marketing Trends To Grow Your Business In 2021<\/figcaption><\/figure>\n\n\n\n<pre class=\"wp-block-code\"><code><strong>These days the eCommerce market continues to grow and eCommerce leaders are searching for new marketing trends that have the potential to transform and grow their businesses.<\/strong><\/code><\/pre>\n\n\n\n<h2 class=\"wp-block-heading\">eCommerce: Marketing Trends In 2021<\/h2>\n\n\n\n<p>Here are some trends you need to know about eCommerce and how to grow your business in 2021.<\/p>\n\n\n\n<h1 class=\"wp-block-heading\">1. Artificial Intelligence &#8211; The Role of AI in eCommerce<\/h1>\n\n\n\n<p>Artificial intelligence (AI) has a major role in the eCommerce industry.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><a href=\"https:\/\/www.bestprofitsonline.com\/myblog\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/3d-render-robot-sitting-mouse_1048-5629.jpg\" alt=\"eCommerce: Marketing Trends In 2021\n\" class=\"wp-image-26086\" width=\"402\" height=\"502\"\/><\/a><\/figure>\n\n\n\n<p>AI can help you to improve the online shopping experience. For example, shoppers can receive personal recommendations that are based on their unique interests and browsing history.<\/p>\n\n\n\n<p>By analyzing the online behavior of customers, AI identifies the products that each person is most likely to purchase.<\/p>\n\n\n\n<p>So artificial intelligence technologies act as a personal shopper helper for each consumer.<\/p>\n\n\n\n<p>AI is projected to become more essential to online shopping and marketing in the future.<\/p>\n\n\n\n<h1 class=\"wp-block-heading\">2. Mobile-Friendly Shopping (Mobile-Friendly Website)<\/h1>\n\n\n\n<p>More and more consumers are using mobile shopping to make purchases. So these days mobile shopping has become more common among eCommerce customers.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/amazed-asian-woman-looking-at-smartphone_23-2147766363.jpg\" alt=\"eCommerce: 9 Marketing Trends To Grow Your Business In 2021\n\" class=\"wp-image-26087\" width=\"493\" height=\"493\" srcset=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/amazed-asian-woman-looking-at-smartphone_23-2147766363.jpg 626w, https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/amazed-asian-woman-looking-at-smartphone_23-2147766363-150x150.jpg 150w\" sizes=\"auto, (max-width: 493px) 100vw, 493px\" \/><\/figure>\n\n\n\n<p>Mobile-friendly shopping experiences are becoming more integral to eCommerce<\/p>\n\n\n\n<p>. To keep up with this expanding trend, eCommerce businesses need to make their websites as mobile-friendly as possible.<\/p>\n\n\n\n<p>If customers find that a page takes too long to load or is too difficult to navigate, they\u2019ll go to another website that\u2019s been optimized for mobile devices.<\/p>\n\n\n\n<h1 class=\"wp-block-heading\">3. Voice Assistants<\/h1>\n\n\n\n<p>Many consumers are relying on voice assistants to simplify every step of the shopping process. So eCommerce businesses must use this emerging trend to their benefit.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/close-up-mobile-phone-with-cloud-apps_1134-88.jpg\" alt=\"eCommerce: 9 Marketing Trends To Grow Your Business In 2021\n\" class=\"wp-image-26088\" width=\"494\" height=\"329\"\/><\/figure>\n\n\n\n<p>As you work on improving your eCommerce marketing strategy, think about how you can incorporate voice assistance into your website<\/p>\n\n\n\n<p>. Adding voice-based navigation and voice command functions will make it easier for customers to search for the products they want without lifting a finger.<\/p>\n\n\n\n<h1 class=\"wp-block-heading\">4. Digital Wallets<\/h1>\n\n\n\n<p>Businesses need to accept digital wallets as a valid payment option when customers make purchases through their site<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/asian-smiling-woman-wearing-glasses-using-laptop_171337-2131-1.jpg\" alt=\"eCommerce: 9 Marketing Trends To Grow Your Business In 2021\n\" class=\"wp-image-26089\" width=\"521\" height=\"347\"\/><\/figure>\n\n\n\n<p>Not only will this help simplify the shopping process for your customers, but it\u2019ll also make them more likely to rely on your website in the future.<\/p>\n\n\n\n<h1 class=\"wp-block-heading\">5. Use Multichannel Selling<\/h1>\n\n\n\n<p>A rising trend among eCommerce customers is to use multiple channels to find products and make purchases. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/beautiful-caucasian-woman-with-notebook_144627-2169.jpg\" alt=\"eCommerce: 9 Marketing Trends To Grow Your Business In 2021\n\" class=\"wp-image-26090\" width=\"379\" height=\"569\"\/><\/figure>\n\n\n\n<p>These channels can include sites like Amazon, Facebook, or Instagram and they all play a major role in user\u2019s shopping experience.<\/p>\n\n\n\n<p>eCommerce businesses are therefore expected to rise to the challenge and embrace multichannel selling as an essential part of their marketing strategy.<\/p>\n\n\n\n<p>Multichannel selling can be difficult, but it often leads to success when done correctly.<\/p>\n\n\n\n<p> By offering your products across a variety of channels, you have the potential to reach a much larger group of customers and boost your revenue.<\/p>\n\n\n\n<h1 class=\"wp-block-heading\">6. Environmentally-friendly Shopping<\/h1>\n\n\n\n<p>Efforts to become more environmentally friendly are being embraced by eCommerce businesses everywhere.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/brunette-street-glasses-hair-glamour_1157-3183.jpg\" alt=\"eCommerce: 9 Marketing Trends To Grow Your Business In 2021\n\" class=\"wp-image-26091\" width=\"516\" height=\"343\"\/><\/figure>\n\n\n\n<p>It\u2019s vital to use environmentally-friendly practices in your eCommerce marketing strategy.<\/p>\n\n\n\n<p>Do your research on environmental sustainability to determine how your eCommerce business can fit into a rapidly growing movement. For example, by offering products that are marked as eco-friendly, you will gain the trust of your customers.<\/p>\n\n\n\n<h1 class=\"wp-block-heading\">7. The Influence of Social Media<\/h1>\n\n\n\n<p>Social media has had a great role in online shopping for years. However, it\u2019s only expected to become more relevant to your eCommerce strategy.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/front-view-people-with-mobile-phones_23-2148308938.jpg\" alt=\"eCommerce: 9 Marketing Trends To Grow Your Business In 2021\n\" class=\"wp-image-26092\" width=\"526\" height=\"350\"\/><\/figure>\n\n\n\n<p>While social media sites were used as a means of communicating with others, companies are using social media to boost market exposure and gain more loyal customers.<\/p>\n\n\n\n<p>Now many eCommerce businesses are selling their products through social media channels to reach more customers<\/p>\n\n\n\n<p>You can also choose to promote your products via Facebook, Twitter, Instagram, to make your products more visible and increase your sales.<\/p>\n\n\n\n<h1 class=\"wp-block-heading\">8. Personalized Content &#8211; Personalization<\/h1>\n\n\n\n<p>Anticipating the needs of your customers is crucial to their overall experience while shopping online. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/cute-blonde-secretary-white-blouse-talking-phone-writing-data-notebook-indoor-portrait-long-haired-asian-it-specialist-with-graceful-lady-reception-desk_197531-3801.jpg\" alt=\"eCommerce: 9 Marketing Trends To Grow Your Business In 2021\n\" class=\"wp-image-26093\" width=\"513\" height=\"341\"\/><\/figure>\n\n\n\n<p>Because every consumer\u2019s preferences are unique, the best way to ensure that their needs are being met is to create content that\u2019s tailored to their habits.<\/p>\n\n\n\n<p>To create personalized content, you need to learn as much about your customers as you can. From observing the activity of your social media followers to having your customers fill out surveys, etc.<\/p>\n\n\n\n<p>Once you\u2019ve gathered enough data, you can use that information to create Google ads, articles, and other types of content that are specifically tailored to your customers.<\/p>\n\n\n\n<p>These relevant offers and messages will convert customers like never before.<\/p>\n\n\n\n<h1 class=\"wp-block-heading\">9. SMS Marketing<\/h1>\n\n\n\n<p>SMS marketing will make a big comeback in the upcoming years. This trend of sending relevant marketing messages to your customers via text message has seen significant success in past years.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/happy-caucasian-fair-haired-lady-making-selfie-with-peace-sign-indoor-shot-lovely-woman-chilling-her-bedroom-taking-pictures_197531-21014.jpg\" alt=\"eCommerce: 9 Marketing Trends To Grow Your Business In 2021\n\" class=\"wp-image-26094\" width=\"533\" height=\"355\"\/><\/figure>\n\n\n\n<p>So eCommerce businesses should be prepared to make the most of it now.<\/p>\n\n\n\n<p>SMS marketing campaigns have a much higher open rate than email marketing campaigns. <\/p>\n\n\n\n<p>While the average open rate for email marketing campaigns is estimated to be about 20 percent, the average SMS marketing campaign open rate is approximately 98 percent.<\/p>\n\n\n\n<p>This data illustrates that eCommerce marketers have a much higher chance of success if they send consumers information via text rather than email.<\/p>\n\n\n\n<p>The messages you compose should contain offers that are relevant to your consumers\u2019 needs, wants, and goals. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-default\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bestprofitsonline.com\/myblog\/wp-content\/uploads\/2021\/09\/happy-woman-with-smartphone-taking-selfie-street-cafe_231208-12121.jpg\" alt=\"eCommerce: 9 Marketing Trends To Grow Your Business In 2021\n\" class=\"wp-image-26095\" width=\"515\" height=\"343\"\/><\/figure>\n\n\n\n<p>Sending out irrelevant or unnecessary information puts you at risk of losing loyal customers and missing out on the opportunity to generate sales.<\/p>\n\n\n\n<p>Last Tip<\/p>\n\n\n\n<p>eCommerce keeps growing and more people worldwide prefer to shopping online. You need to know the latest trends and tips to improve your marketing strategies and grow your eCommerce business.<\/p>\n\n\n\n<p>P.S.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Start Your Successful Business Today! &#8211; Watch the Video &#8211; Affiliate Marketing System<\/h2>\n\n\n\n<pre class=\"wp-block-code\"><code><a href=\"https:\/\/www.bestprofitsonline.com\/myblog\/easy\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.bestprofitsonline.com\/myblog\/easy\/<\/a><\/code><\/pre>\n","protected":false},"excerpt":{"rendered":"<p>eCommerce: Marketing Trends In 2021 Here are some trends you need to know about eCommerce and how to grow your business in 2021. 1. Artificial Intelligence &#8211; The Role of AI in eCommerce Artificial intelligence (AI) has a major role in the eCommerce industry. AI can help you to improve the online shopping experience. For&hellip;&nbsp;<a href=\"https:\/\/www.bestprofitsonline.com\/myblog\/ecommerce-9-marketing-trends-to-grow-your-business-in-2021\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">eCommerce: 9 Marketing Trends To Grow Your Business In 2021<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[519,2928,23,1037,2929],"tags":[3429,10,924,1390,12,48,300],"class_list":["post-26084","post","type-post","status-publish","format-standard","hentry","category-business","category-ecommerce","category-marketing","category-social-media","category-startups","tag-3429","tag-business","tag-ecommerce","tag-growth","tag-marketing","tag-tips","tag-trends"],"_links":{"self":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/posts\/26084","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/comments?post=26084"}],"version-history":[{"count":0,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/posts\/26084\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/media?parent=26084"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/categories?post=26084"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/tags?post=26084"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}