{"id":23380,"date":"2020-06-11T04:17:59","date_gmt":"2020-06-11T01:17:59","guid":{"rendered":"https:\/\/www.bestprofitsonline.com\/myblog\/?p=23380"},"modified":"2020-06-11T04:18:00","modified_gmt":"2020-06-11T01:18:00","slug":"digital-marketing-stats-you-need-to-know-infographic-2","status":"publish","type":"post","link":"https:\/\/www.bestprofitsonline.com\/myblog\/digital-marketing-stats-you-need-to-know-infographic-2\/","title":{"rendered":"Digital Marketing Stats You Need to Know [Infographic]"},"content":{"rendered":"\n
\"Digital<\/a><\/figure>\n\n\n\n

The main goal of a successful digital marketing plan is to attract more people, convert more leads, and generate more sales. But technology is changing pretty fast. So you need to know the latest stats and tips about how to create an effective digital marketing strategy.<\/p>\n\n\n\n

Here are some digital marketing stats you need to know.<\/p>\n\n\n\n

Social Media<\/p>\n\n\n\n

There are more than 3.48 billion social media users worldwide. That\u2019s roughly 42% of the world\u2019s population and 80% of internet users.<\/p>\n\n\n\n

7% of millennials report using social media, 78.5% of Gen X, and 49.2% of Baby Boomers<\/p>\n\n\n\n

93% of brands use social media to increase brand awareness<\/p>\n\n\n\n

Social media ad spend is forecasted to reach $20.4 billion in 2020<\/p>\n\n\n\n

57% of individuals purchase products online after discovering them on social media<\/p>\n\n\n\n

Instagram\u2019s engagement beat Facebook\u2019s with a median engagement rate of 1.75% per brand post<\/p>\n\n\n\n

Search<\/p>\n\n\n\n

In less than a year, the search interest for \u2018affiliate marketing\u2019 grew by 48%<\/p>\n\n\n\n

Appearing in mobile search ad results can boost brand awareness by 50%<\/p>\n\n\n\n

42% of buyers have been influenced by a significant search<\/p>\n\n\n\n

For every $1 spent on Google Ads, businesses typically make on average $2.5 in revenue<\/p>\n\n\n\n

E-Commerce<\/p>\n\n\n\n

The average online order is 33% higher with affiliate marketing customers<\/p>\n\n\n\n

Reports show that by 2021 global e-commerce sales will reach $4.5 trillion<\/p>\n\n\n\n

Consumers are likely to spend 49% more when they have a personalized experience<\/p>\n\n\n\n

Mobile e-commerce will generate 48% of all e-commerce revenue by 2020<\/p>\n\n\n\n

45% of merchants are using social media to help generate sales<\/p>\n\n\n\n

Video<\/p>\n\n\n\n

Approximately 86% of marketers are using video content in their campaigns<\/p>\n\n\n\n

85% of Internet traffic will come from video by 2022<\/p>\n\n\n\n

72% of consumers say that they have shared a brand\u2019s video<\/p>\n\n\n\n

Almost five billion YouTube videos are viewed daily<\/p>\n\n\n\n

Advertisers are expected to spend about $78 billion on video advertising in 2020<\/p>\n\n\n\n

Email<\/p>\n\n\n\n

For every $1 spent in email marketing, the average campaign earns $39<\/p>\n\n\n\n

Segmented email campaigns generate a 760% increase in revenue<\/p>\n\n\n\n

Emails that contain personalized subject lines are 28% more likely to be opened<\/p>\n\n\n\n

Compared to Facebook and Twitter, email marketing is 42% better at converting users<\/p>\n\n\n\n

Mobile<\/p>\n\n\n\n

The need for mobile-friendly content grows pretty fast. 42% of online transactions are done on mobile devices<\/p>\n\n\n\n

73% of mobile searches lead to an action or purchase within an hour<\/p>\n\n\n\n

More than 50% of online U.S. traffic originates from mobile devices<\/p>\n\n\n\n

On average 55% of emails are opened on mobile devices<\/p>\n\n\n\n

Mobile ad blocking is increasing by 90% year-over-year<\/p>\n","protected":false},"excerpt":{"rendered":"

The main goal of a successful digital marketing plan is to attract more people, convert more leads, and generate more sales. But technology is changing pretty fast. So you need to know the latest stats and tips about how to create an effective digital marketing strategy. Here are some digital marketing stats you need to… Read More »Digital Marketing Stats You Need to Know [Infographic]<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[519,1008,1630,23,2926],"tags":[107,12],"class_list":["post-23380","post","type-post","status-publish","format-standard","hentry","category-business","category-google","category-infographic","category-marketing","category-starting-a-business","tag-digital","tag-marketing"],"_links":{"self":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/posts\/23380","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/comments?post=23380"}],"version-history":[{"count":0,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/posts\/23380\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/media?parent=23380"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/categories?post=23380"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/tags?post=23380"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}