{"id":14355,"date":"2017-09-06T18:15:02","date_gmt":"2017-09-06T16:15:02","guid":{"rendered":"http:\/\/www.bestprofitsonline.com\/myblog\/?p=14355"},"modified":"2017-09-06T18:15:02","modified_gmt":"2017-09-06T16:15:02","slug":"keywords-and-search-engine-ranking-what-you-need-to-know-about","status":"publish","type":"post","link":"https:\/\/www.bestprofitsonline.com\/myblog\/keywords-and-search-engine-ranking-what-you-need-to-know-about\/","title":{"rendered":"Keywords and Search Engine Ranking: What You Need To Know About"},"content":{"rendered":"
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Keywords are an important factor of producing a website and getting traffic. These are the terms which the search engines use to categorize and rank your webpages. For example, if your website is about \u201ctraffic building\u201d then your keywords could include traffic,building traffic,website traffic, and so forth.<\/figcaption><\/figure>\n

Keywords are an important factor of producing a website and getting traffic. These are the terms which the search engines use to categorize and rank your webpages. For example, if your website is about \u201ctraffic building\u201d then your keywords could include traffic,building traffic,website traffic, and so forth.<\/p>\n

The decision from many web designers and search engine optimizers has been to find as many keywords as you can. They inform you to search for keywords using online tools and software programs which can uncover primary keywords. At first this seems attractive, but it actually defies any reasoning.<\/p>\n

Let\u2019s take a look at the aim of the search engine. It\u2019s job is to find pages that meet the detail search word that a web surfer has typed in. The more focused the pages it serves up that meet the search term, the better it is for users. search engines must be as accurate as possible in delivering the right things to their users. Otherwise the web surfer goes somewhere else.<\/p>\n

If the page has hundreds, or thousands of keywords you\u2019ll be a baffled. For example, is this web page about \u2018article writing\u2019, or is it about \u2018feature writing for journalists\u2019. They are different things. You\u2019ll end up realizing the page is pertinent but not that pertinent. So you end up ranking the page down the list.<\/p>\n

But what if the page only has the keyword \u2018article writing\u2019 and many times. You\u2019re absolutely positive the page is about article writing and so you rank it higher.<\/p>\n

Admittedly, it\u2019s not quite as simple as that. But this is the notion of search engine technology. It is searching to find the most pertinent pages that meet the search term you enter.<\/p>\n

What this means for Internet marketers is that you must separate pages for each keyword. Focus each page on each individual keyword. Use the keyword in headings, sub-headings, the page text, the page title tag and in the meta tags. Evade having pages which have numerous keywords as that simply confuses the search engines and lowers your rankings.<\/p>\n

So overlook the belief that hundreds or thousands of keywords rank your pages high. Go for pages that meet single keywords and you will find your page will increase in traffic.<\/p>\n

This ploy also works for Google AdWords. Each advert should employ just a handful of keywords \u2013 you get much better click through and cheaper advertising when you only have a few select keywords per advertisement. If you have hundreds of keywords you\u2019ll find you\u2019ll get better results by having keyword relevant ads and not having one advertisement with hundreds of keywords.<\/p>\n

So go against the opinion of having your pages filled with keywords\u2026Go with keyword specific pages to rank high.<\/p>\n

Most web marketers have learned the old school way of building web pages filled with keywords that probably look like spam to the search engines. And you can be certain if they are seen that way, your pages will be lost in the millions of pages indexed by search engines everyday for surfers and prospective buyers looking for your product or service.<\/p>\n","protected":false},"excerpt":{"rendered":"

Keywords are an important factor of producing a website and getting traffic. These are the terms which the search engines use to categorize and rank your webpages. For example, if your website is about \u201ctraffic building\u201d then your keywords could include traffic,building traffic,website traffic, and so forth. The decision from many web designers and search… Read More »Keywords and Search Engine Ranking: What You Need To Know About<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[22,519,1008,23,17,24,1037],"tags":[88,354,63,261,346,273,179,62,353,33,246,61],"class_list":["post-14355","post","type-post","status-publish","format-standard","hentry","category-blogging","category-business","category-google","category-marketing","category-pinterest-com","category-profits","category-social-media","tag-about","tag-engine","tag-factor","tag-important","tag-keywords","tag-know","tag-need","tag-ranking","tag-search","tag-to","tag-what","tag-you"],"_links":{"self":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/posts\/14355","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/comments?post=14355"}],"version-history":[{"count":0,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/posts\/14355\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/media?parent=14355"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/categories?post=14355"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bestprofitsonline.com\/myblog\/wp-json\/wp\/v2\/tags?post=14355"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}