Tag Archives: sales

3 Tips For Building Trust And Increasing Sales!

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How many times has it happened to you? You walk through the doors of a place of busineess and here he comes – perfectly groomed with a smile planted across his face in greeting. Within two minutes he has talked non-stop and promised you everything, including the stars if you purchase his project. You lift and eyebrow, and think to yourself… “Yeah, right!”

The distrust between consumer and salesman is a longstanding feeling. After all, you know they are wanting to make a buck off your purchase. Sure, you don’t mind them making a few dollars… everybody has to make a living… but heck, it would be nice if they were at least a little concerned about what your needs are too!

Let’s face it… customers aren’t likely to buy from you unless they feel confident that you will deliver. There are a few easy steps that you can take to give them the confidence they need to take the plunge.

1. Let Previous Customers Make The Claim
The proof is in the pudding… No one can say that you deliver and make good on your promises like a satisfied customer. It pays to use customer testimonials. Now, we’re not talking about blindly pasting testimonials everywhere… a little business sense and organization will be helpful in making the most of them.

Choose testimonials that are exact and talk about specific aspects of your business. “Thank you so much for your hard work!” is wonderful, but “Thank you for spending 2 hours with me yesterday. Your personal attention is greatly appreciated.” says a lot more. Yeah, the reader knows that you are willing to take whatever time it takes to help them through the purchasing process.

Be sure to get your customer’s permission to use their testimonial as part of your advertising campaign. While you’re at it, get as much personal information about them as you can. Their occupation, city, etc., create a more realistic appeal to their testimony.

2. Be Specific In Your Claims
Specific claims are more believable than vague, generic brags. Order today! It’s Fast, Easy and Cheap! Sounds much better when you say… Order Today! Take 2 Minutes to Fill Out Our 7 Step Order Form and Save 20% on Your Purchase!

Specific numbers don’t always come out even. In fact, readers tend to believe numbers that have decimals are more accurate than whole numbers… even if the real number is exactly a whole number!

3. Be Realistic
Don’t alienate customers with claims that sound too good to be true. Yeah, we all know the old saying that if it sounds too good to be true, it probably is. Unrealistic claims steal your credibility and leave the customers with a raised eyebrow.

Think of it this way… what if you do understate the benefits? When your customer finds out the truth, he’ll just be that much more satisfied! Marketers suggest that you under promise and over deliver to create the greatest customer satisfaction.

Customers who believe in you aren’t afraid to buy from you. That means higher sales numbers and greater profit.

4 Tips on How to Boost Sales and Grow Your Online Business

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There are various internet marketing promotional actions which can significantly boost your online business. By taking these steps, grow your list, you retain your customers, increase your sales and build your business.

What are the strategies you can use which can help you to become very successful in internet marketing?

1. Care about your customers. If a prospect is very interested in what you are offering and ask you for more information, answer any question they may have as quickly as possible. As soon as you start to show your customers that you care, your online business will start growing as more prospects and customers trust you and buy from you. This will boost your sales and your online business will grow rapidly.

2. Quality is very essential. Always over-deliver. It is very important for you to offer high quality products and services, and your online business will simply grow tremendously. Also offer some high quality gifts to your customers when they order. Customers like getting a good bargain – this may be in the form of a low price for the product or some valuable bonuses or gifts you can offer them after purchase.

3. Contact your customer and prospects on a regular basis. Your list is your best asset, so it is important that you show your prospects that you care by keeping in touch and also making some good free offers to them. It pays to send some regular ‘non-marketing’ emails that can also be offering some free tips and ideas. By doing this you build trust – and your prospects will soon be your long term customers for your online business. You can also set up and offer a free brainstorming or networking call to your prospects and customers during which you answer any questions about internet marketing or offer some information about your business. By doing this, you create the confidence in your prospects and customers.

4. Offer some knowledge or service for free. Success in internet marketing comes to those who offer expertise knowledge or some service related to their online business. It is crucial that you find an aspect of your internet marketing business which you can use to offer your knowledge or any other service. You become an expert, you build a lot of trust and good relationships, and you establish your online presence rapidly.

The more involved you become in whatever you will be offering, the quicker you build your online presence and business. Think about how you can offer something. You can start a forum, a directory; offer an e-course or ezine.

If you want to succeed online, you must be prepared to take care of your customers and offer them benefits which they appreciate. In the ling term, your prospects and your customers will gain trust and buy from you, and also bring you repeat business.

How to Use the Power Of Words and How to Increase Your Sales

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How to Use the Power Of Words and How to Increase Your Sales

So you have this great web site, and now you want to sell a ton of products on line. How can you kick up your web site’s performance and double your sales? The answer is, you must kick it up with some hype. The hype is how the best on line marketers make a fortune on line. If you don’t believe me have a look at some of the best on line salesmen. See the ad they use to promote their products, and buy the product.

If you do that you’ll find yourself believing that hype sells more.

Who are the masters of hype? Those people you see on infomercials they sell products by convincing people that the product they are selling is the best product in the world. When the product is bought, what you really have is just another set of knives. They might be nice but they are not that great.

What do all the best Internet marketers have in common? They all use the power of words to sell their products. For instance is it better sell more products on line, or is it better to sell products like crazy on line? Do you want to see profits on line, or do you want to see massive profits on line? Can you see the difference in the two lines? Is it better to increase your sales, or is better to double your sales? Okay now I think you are starting to see the picture.

The next time you see an ad on line that has you thinking I want to buy this, take a deep look at the description words that are used in the ads, you will see that the best written ads have powerful words that sell the products, or services. The real Gurus learn how to kick it up a notch and sell like crazy using nothing more than power selling words.

Selling on line is a lot different than selling at the store. The visitor has only words to go on, and maybe a picture, or two. So if you are a web site owner do a better job to describe the products use powerful descriptive words.

What kind of words did I say to use? Powerful descriptive Words.

Here is an example of how to kick your sales letter up a notch. There are 2 sites, both of these sites are offering to build web sites for their customers.

Site one writes: We’ll build you your very own web site for 65$ guaranteed to satisfy!

Site two Writes: We’ll build you a professional custom made web site for 85$ To your Guaranteed satisfaction! For a limited time we will also take off an additional 20$ dollars.

Do you see how the descriptive words has jazzed up the offer? Site 2 has convinced me to buy from them. The fact that they will build me a “professional custom made” web site as opposed to my very own web site. Means all the difference! They are also giving me a deal, 20 dollars off the price of 85$. WOW I am in Sign me up! When ever possible make your customers feel happy about getting a deal. Almost every one I know loves a bargain.

No matter what you are selling you can make or break a sale with words.

At every cost use power selling words. You will see that your offers will stand out, and that more people will want to buy from you as opposed to your competitors. Here are a few techniques you ban use.

1. Ask yourself what are people looking for when they buy a certain product.

2. Write down as many descriptive words as you can think of. (these should be words that sell the product)

3. Write down a general offer.

4. Plug in your your descriptive words before the product remember to use words that are powerful, and that sell the product!

5. Ensure that you make you buyer feel that they are getting a bargain.

Alright now it is time to put those words into action.

step number 1 the product: web site I will build you a web site.

What do people want from a web site. They want it to look good, sell the products, deliver a certain message,look a certain way, find bargain prices. etc..

Step 2 description words: professional, customized, content rich, etc…

Step 3 the offer: we’ll build you a web site for $65

step 4 Plug in descriptive words: We’ll build you a professional customized web site for the low price of 85$.

Step 5 Give them a bargain: “We’ll Build You a Professional Customized web site for the low price of $85. Your Satisfaction is Guaranteed. If you act now we will take off 20$ from the $85.

Okay so now you have it. Next time you find yourself trying to sell another product on line try to describe it’s most valued traits, and send it home with the buyer!